A clear no from a prospect beats ghosting because it keeps the door open for later. When someone explicitly rejects you, you can follow up again if circumstances change, and the speaker saw a big deal come back after an initial decline.
I mean, I would rather get a no. Now, one thing that I do think's important on that is getting the no, like not letting people ghost you. And what we tell people is, and we just had somebody call back a very large opportunity yesterday and we got the no out of it earlier and now they've called back and they're interested. If you don't get the no and something doesn't go right with the decision that they made, they're gonna be too embarrassed to call you back because they ghosted you, right? Or to reach back out. If you got the no, you left it on terms with, If something doesn't go right, you know, cost. So getting a no, while not as gratifying as getting a yes, is as important as getting a yes because it will come back around at some percentage.
