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This content was created by Matthew Gillogly. This content was uploaded by Matthew Gillogly. This is a YouTube video titled "Ariana Demer's Journey to Transforming Medical Practice" (posted 2023-09-20). The excerpt is a spoken promotional/intro segment in which a narrator describes Dr. Ariana Demers — a fellowship-trained ACL reconstructive surgeon in private practice in Sonora, California whose patient mix is ~85% Medicare/Medicaid — and explains her struggle with excessive surgery hours and desire for better patient outcomes and practice financials. The speaker explains that they created an event (motivated by conversations at conferences like IOF and OrthoSono) to teach doctors both the step-by-step clinical medicine and the business processes needed to improve outcomes and financial results.

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