Matthew GilloglyCEO & Founder, Mavrix Profit System · “I help doctors remember why they became healers — and build a practice that finally proves them right.”

Doctors and Social Media | What Inspired Her Mission?

18 Jan 2025 · 2 min

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1:35

This content was created by Matthew Gillogly. This content was uploaded by Matthew Gillogly. This is a YouTube video titled "Doctors and Social Media | What Inspired Her Mission?" (created 2025-01-18T15:00:57Z). The excerpt is a short interview-style exchange between two speakers (an interviewer and an interviewee) about why the interviewee began communicating to doctors about social media. The interviewee explains that doctors often shy away from social platforms but that using social media correctly can build thought leadership, market oneself, and help physicians take a leading role in fixing problems in healthcare.

Well, I recognized that social media was such an incredible tool, and I saw it as just such an amazing way to market yourself and to build up what I call thought leadership. I want to see medicine be in a better place.
So what prompted you to create and start trying to communicate to doctors about social media?
Well, I recognized that social media was such an incredible tool that doctors are shying away from, much as I did. I knew from firsthand experience that tackling social media, that creating accounts on there the right way, can really impact your career positively. And I saw it as just such an amazing way to market yourself and to build up what I call thought leadership. And so to me, having done that, I felt like it was something I wanted to share with my colleagues because I want to see medicine be in a better place. And I believe that doctors are the ones to help it get that way. And I do believe that there's a lot in healthcare that is broken and that doctors need to step up to the plate and actually play a more leading role in shaping the future of healthcare. And this is how we do it. We do it through, you know, using social media to connect, marketing ourselves, et cetera.