Matthew Gillogly argues that medical providers are undercharging for their services and should adopt high-touch, high-price models instead of relying on volume. Time constraints make economies of scale impossible in healthcare.
Price is scientific. And I know for a fact every single one of you in this room are not charging enough. And you cannot make it up on volume. Medicine is not a volume play. It is a high-touch, high-price play. And the sooner you embrace that and snuggle up next to it and wrap your arms around it, the faster your business is going to grow. You cannot ever low price your way to success in medicine. There's too many time constraints and there's no economies of— there's no economies of scale.
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