Matthew GilloglyCEO & Founder, Mavrix Profit System · “I help doctors remember why they became healers — and build a practice that finally proves them right.”

""The More You Ask for, the More You Get."

4 Dec 2024 · 1 min

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This content was created by Matthew Gillogly. This content was uploaded by Matthew Gillogly. This is a YouTube video titled '"The More You Ask for, the More You Get."' (created 2024-12-04). The excerpt is a single-speaker presentation (labelled SPEAKER A) in which the speaker discusses pricing strategy and behavioral research: that asking for a higher price signals higher quality to prospects, and that charging more often leads to better perceived skill and results—summarized by the phrase “the more you ask for, the more you get.”

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Hey, I wanna talk to you about price, about what you charge. I just did a study. There's a whole bunch of behavioral studies out there that talk specifically about price. When you ask for more, the patient believes inherently that it's better. All things being equal, price tells your prospect everything that you need to know, they need to know about your skillset and whether or not you believe you are any good and whether or not they're gonna get the results. And here is The basic understanding that I want you to, I want you to just get, the more you ask for, the more you get. Every single study basically comes down to that basic concept.