Matthew GilloglyCEO & Founder, Mavrix Profit System · “I help doctors remember why they became healers — and build a practice that finally proves them right.”

What Is Lead Generation With Paid Ads?

4 Sept 2024 · 0 min

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This content was created by Matthew Gillogly. This content was uploaded by Matthew Gillogly. This is a YouTube video titled "What Is Lead Generation With Paid Ads?" (published 2024-09-04) featuring a speaker explaining the quality and nature of leads from paid advertising. The speaker argues that Facebook leads are the lowest quality, Google leads are somewhat better but still limited, and emphasizes that paid-ad leads typically have no prior relationship or familiarity with the business. The excerpt appears to be marketing/advice content about setting expectations for lead generation via paid channels.

we have to understand what this lead is. The reality is that a lead that comes in from paid advertising such as Google and Facebook— now Facebook is the lowest life form of a lead. Google is better, but it's still not great, okay? But you have to realize they have zero relationship with you. They don't know who you are. They don't know anything about you. They don't know anything about your practice. They don't know— really, they don't have any relationship with you.