This is what happens when you let AI babysit 😅

9 Jun 2025 · 1 min

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1:07

Most coaches treat marketing as just posting content. Real marketing moves strangers through three stages: know, like, trust. The speaker says you have to speak to their deepest fears, not just their dreams, and prove you understand their world.

Chapters

Most coaches think that marketing is posting content and hoping someone buys, but that's not marketing, that's wishful thinking. Real marketing is psychology. It's moving strangers through 3 different stages: know you, like you, and trust you. So first they need to discover that you exist, then you need to speak to their deepest fears and frustrations, not just their dreams, because a struggling coach doesn't only want to hear about making 6 figures, they want to stop feeling like a fraud. And finally, you need to prove that you understand their world better than they do. And this formula works everywhere: ads, emails, social posts, even referrals. So because human psychology doesn't change based on the platform, it stays the same regardless. So when you nail this sequence, strangers become your biggest fans who can't wait to buy from you. Yeah. So if you want to learn how to do this, comment SOS to get my Simple Offer Systems that turn strangers into buyers.