Maximizing Potential in Business and Real Estate

I had the opportunity to really create something that didn't exist in the watch business. And what I learned in general and in the fashion business, like, there are key items. So if you as a man go into a department store, you will see a sock wall, and that is a key item for that particular product. And they expect to do gazillions of dollars from that key item. So I've always remembered that. And then I've translated that to real estate, making sure that every person I meet and work with is a mini key item that we focus on maximizing whatever it is they want to maximize. And it's different for every person at every age, at every time in their life, wherever they are in the country.