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The Truth About Building A Brand - Christy Buss

Name: The Truth About Building A Brand - Christy Buss
Uploaded: 2024-11-24T14:46:08+00:00
Duration: 34 s
Channel: Mick Hunt
Description: Short interview excerpt (YouTube) in which Mick Hunt asks Christy Buss about critical moments in entrepreneurship; Christy stresses that running a…

24 Nov 2024 · 1 min

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0:34

Short interview excerpt (YouTube) in which Mick Hunt asks Christy Buss about critical moments in entrepreneurship; Christy stresses that running a personable skincare brand requires constant, 24/7 commitment, no real vacations, and hands-on responsiveness to customers.

Chapters

What were those moments for Christy when it was like, I got to dig deep or this isn't going to be what I thought it was going to be? And then how you push through those moments.
Exactly. Entrepreneurship is not easy. It's nice to be your own boss, but at the same time, you never stop. 24. 7. It's never over, so there's never a vacation. It's 1000% 24. 7. I'm getting emails at 1 in the morning, and I'm answering them because I'm like, whoa, I need to answer this. So it's just never ends. And my particular brand is very personable. Like, I want that personal touch to it that most brands don't have in terms of skincare.