Unlocking Traffic Secrets with Justin Benton: How One Book Changed Everything | Mick Unplugged

I knew that I needed a mentor that was going to help me transition and it was Russell and I was so fortunate to be able to be mentored by him and taught by him. And one of his books came out right then. It's called Traffic Secrets, which was March of 2020. Can you believe it? You want to talk about alignment that this book comes out to teach us how to drive traffic to our websites or funnels, you know, or podcast shows or whatever it is that you're offering or courses. And it just absolutely. I had gone to a very prestigious school and got a business degree and took many marketing classes and even e commerce classes and I learned more in book reading it in one sitting because once you go down that route you're like just keep flipping the pages. And I went all the way down because I needed to figure out how I was going to reach a billion people by 2025. About this miracle plant.