Why you're getting low sales - Mark Savant

I'd love for you to kind of talk about what you do today, specifically from a content creation branding strategy guide.

Well, I think the first thing that most agencies and most corporations get wrong is that they think that social media and content creation is about selling. We kind of revised the strategy to just be let's teach people how to do the thing. We'll use your software. And what we found is that by demoing, by showing, by connecting people how to do something. And the other thing that we switched up was the call to action that we were sharing in pinned comments and in the description was get on a call with one of our sales team. And the problem with that seems so obvious. But we need to nurture people. People do business with people that they like. And it's kind of powerful when you stop thinking about it as an advertising tool. And is it a connection, entertainment or teaching tool.