Ben Gothard: The Life of an Entrepreneur
9 Dec 2019 · 40 min
The episode opens with a promotional plug for Process Street, positioning it as a workflow‑management tool for businesses, followed by a brief sponsor shout‑out for Nextiva and a reminder to subscribe. Host Mike Michalowicz then introduces the show’s theme – the common threads that run through successful entrepreneurs – and brings on guest Ben Gothard, founder of the Project Egg podcast. Ben recounts how Project Egg began in his college dorm, the origin of its name, and the early struggle to find interview subjects. He describes interviewing a wide range of entrepreneurs, from Pat Flynn and Kim Garst to Grant Cardone and Chris Do, noting that many of them share a painful turning point (e.g., loss of a parent, fleeing war, an abusive or absent father). Ben argues that early trauma often makes the later challenge of building a business feel easier, creating a resilience mindset where failure is seen as a learning step rather than defeat. When asked about the spark for new business ideas, Ben says there is no single pattern – ideas arise from solving personal problems, serendipity, or iterative experimentation. He identifies three “motivation buckets” among entrepreneurs: (1) those driven by a purpose beyond money, (2) those who have achieved financial comfort and now pursue life experiences, and (3) those still chasing financial stability. Ben’s key takeaway is that success is a personal, ambiguous concept; defining it for oneself rather than adopting external standards leads to fulfillment. The episode closes with practical calls to action (Profit First live workshop, free book chapters, upcoming book “Fix This Next”), a light‑hearted riddles segment, and final sponsor reminders.
Chapters
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Good job.
Getting more fired up. Yeah, I wonder if we'll get excited by that or actually fearful.
Kelsey, I think they get excited.
I like to hear that. My name is Mike McCallis. You can't do this. Happiness.
I was adding to emphasis on purpose.
Okay, okay. My name is Michael Kalowitz. I'm the author on a mission. A mission to eradicate entrepreneurial poverty. Joined the studio by desk banger.
Stop calling me that.
Well, then stop banging the desk. That's our trade off. Kelsey Ayers.
Hello, friend. Thank you for listening to us and please subscribe and review and comment wherever you're listening.
Also in the studio is our dear friend, J.C. j.C. Chavez.
Bye.
Bye.
Bye.
I was gonna say I was trying to think of a new last name for Cabone, but it's Jeremy Clubone.
What's up?
Eisen's like Jazzy Jeremy Clubone by Ruined. I ruined it.
DJ Jazzy Jer.
Yeah, I got you. How you doing, man?
Good.
You? You know, I found about my colds. They go in stages And I am in the final stage. I don't know if you all experience the same thing. First thing I do when I get cold is a sore throat. First thing I get, then I can't speak and I start to do talk like this. Third thing, the first bite I get is a sore throat. Then the next thing I get is a runny nose. And then I get like this, which I. I'm actually in a fog right now. And, and it's, it's not a fun fog. It's not like, oh, I have a buzz going.
You know what's really ironic is that Krista said specifically, you never get sick. And then like two weeks later, now you're sick.
I am sick as a dog.
Yeah.
I feel like every year you get like a minor cold, but it pretty much lasts like a day and then you're done.
Yeah, I'll be done. But I know exactly what triggered this is. My high school reunion. Went till, I took it till 2:30 in the morning. Boozing, partying, I had the time of my life. It was so much fun. And then the next morning, got up early, did some stuff around the house, and then we were off to see a concert in New York City. And I was exhausted driving in there.
Oh, you drove?
Yeah. Drove in to see Phil Collins. Yeah, that's, you know, an hour and a half from where we live with traffic. Saw Phil Collins. We went out for dinner, had drinks.
Oh, I know.
Where was she?
I know, I know this.
Yeah.
What do you mean?
That I love Phil Collins. Yeah.
You love him that much?
Yes. I mean, I feel like he's the only person that I noted on this show multiple times. And when we were at a retreat, I played him the entire time.
She would yell at me every time I changed the music. And then she put back on Phil Collins.
I've been waiting for this moment for all my life.
Do, do, do. I know, I know. If I actually paid attention, I would have taken you in. It was awesome. You know, he's, he is not young.
No.
So there, you know, the, the, the interesting thing about bands as they get older is their promptness. The concerts that start 8 o' clock start at 8 o' clock. I remember seeing like Guns N Roses. I mean, oh, it starts at 8 o' clock. It was like 3 o' clock in the morning.
Yeah.
And they finally came out and they're all hammered. They say, start 8 o' clock. Phil's out there, he's like, I gotta get this thing over with. Yeah, I got till 9:30. 5 before I'm done. So you better be in your seat at 8 o' clock. And they announced. You know, the band comes out and people get excited and also the lights go out and then you hear. And then one spotlight appears to see Phil Collins. Like, this is the big entrance. He is. I can't think of another word. He is so decrepit all of a sudden. I thought it was Yoda with a little, like, walking stick. You see his, like, walking stick coming from and kind of pulls himself forward because he's had back surgery.
Yeah.
And he's in his late 60s. And there was a chair, I thought, for one of the roadies, dead center on the stage. No, that's what Phil Collins kind of hobbled to and. And then kind of laid there.
Oh, my God.
Sp. Like this. And like, his body couldn't move. His neck was frozen. All you saw was a face like this.
Looks like he's paralyzed in the ass.
Basically, it was a form of elderly paralysis.
Oh, man.
But his voice was on spot.
Yeah, it's awesome.
And the performance was amazing. The music was perfect. The drummer. So I'm watching the band and here's one thing that Phil Collins did was smart. He is. You can reduce how old you look by putting people around you that look older.
Yeah.
So the bassist, it was like father time. This guy's beard was down below his waistline and the other guy's just jamming out. But he looked really old. It's like you remember the band ZZ Top? Those guys think about their great grandfather playing bass. That's what this guy looked like. All these old people around him. Somebody, oh, Phil Collins isn't so old. Except for the drummer was like this kid. I'm like, who is this kid? And he was really good at drumming.
I'm like, this has son or something.
Yeah. I'm like, it's gotta be a son. And Krista looks at me and goes, no, he's almost 68. He doesn't have a son that's a teenager. I'm like, oh, yes, he does. I'm like, he may have singing paralysis, but not the other type. What do you mean?
Let's all think about that for a second.
No, thanks.
The visual's horrible. They roll him out with his stick and he's just laying there. They're like, hey, Phil. So then his son did some drum solo and.
Was it his son?
Yeah, it was his son. His son Ryan.
I think that's the most physical, demanding.
Well, that's why I think messed up his back, wasn't it? Or that's why he stopped playing drums. Anyway, that's the word on the street.
His son was amazing. And they played piano, too. His son. He did. I can't. You can't call it duet because the son played piano, but Phil sang, so I don't know if that's a. What's that called?
I don't know what it's called.
Accompaniment.
Accompaniment. He did an accompaniment.
Oh, sorry.
It was a good accompaniment.
You know, one of the things always fascinated me about singers. When I used to cook at the casino, we would get all the requests for their food, doing the catering.
Oh, yeah, yeah.
And they would call. They would, like, be riders. Right. And it's like you get, like, the biggest hair bands down there that, you know, are, like, slamming back tequila.
Yeah.
But their requests are like, oh, let's have a pureed green juice with kale and apples in the COVID And, like, everything's, like, super, like, healthy and, like, very weird requests. Requests for. For stuff. Yeah.
Do you know who you're making the food for?
Yeah, at the time, I.
Can you give me any celebrities you've made food for?
Gwen Stefani?
No.
That's awesome.
What'd you make her? Do you remember?
I don't remember. Kathy Griffin.
So here, Gwen Stefani. My prediction is double cheeseburger with bacon.
I doubt that.
Okay, give us one more.
He doesn't know.
You guess next. I'm just guessing.
Oh, Ashley Simpson.
What do you think Ashley Simpson wanted?
A triple chicken fingers with fries.
Yeah, totally.
Yeah, I can see that. Yeah. Yeah, yeah. But, like. Yeah, so all. All the bands.
Ashley Simpson isn't Jessica Simpson.
Little sister is Ashley Simpson.
Yeah.
She's.
What?
She famous for eating her nose. Little sister.
Yeah.
That doesn't count. Celebrity.
And she married the guy from Good Charlotte, didn't she?
Not Good Charlotte.
The other one.
The other one? Yeah, the other one. But no, she. Yes. And then. Yeah, there's. There's a couple.
That's pretty cool.
That's pretty cool.
That's pretty cool. Yeah. Did you ever. Did you ever, like, mess up the food so badly? Like, I can't deliver it, and then the pressure's on that you have to make it again. You ever get, like, one of those funks where you just cannot make what you need to make?
I mean, not really, but the biggest pressure is when you do, like, special VIP things and it's like, a couple hundred people, but the. They're. They're paying, like, thousands of dollars per meal. I mean, it's like, it's insane pressure. I mean, and it's just coordinating all of it.
The big thing's coordinating.
Yeah. Yeah. That's like, the hardest part.
Yeah. That's interesting. Would you ever want to get into that business, like being running a restaurant?
I mean, I'm. I'd miss food, but it's such a tough business.
Tough business beats you down.
Yeah, Yeah. I would want to do it on my own terms for. For something. I think that that would be fun.
Okay.
That's the fun part.
Okay. Okay. Kelsey, we have any news to report?
We have a shout out.
Oh, that's my kind of news.
Yeah. So this comes from Paula Traina. She writes, just finished profit first and open all my accounts today. Super excited to start allocating all my money and following Mike's plan. This is my 11th month in business and exactly what I needed at exactly the right time. So excited to see what the next year brings for my business with the.
Help of Profit first, Paula Trainor. You know, my first employee was Paula.
No, I didn't know that.
It was a different Paula, but Paula Stark. Yeah. First employee ever. My first company. First employee, Paula Stark. I think we're. Oh, the corporate partners. Okay, I didn't say sponsors, but really partners. So nextiva voiceover IP phone system. Cool technology. And we. We've revealed a lot of their technology first on our show before anyone else reveals their technology. Technology. And then we also have Process street, who we use internally for our processes.
Yeah.
In collaboration. We'll take more details on those companies in a little bit. But first, let's get to our interview. You know, there's a common thread in entrepreneurial success, and we have the guy who is privy to it. His name is Ben Gothard and he's. I'm reading his bio. These bios we gotta fix sometimes because we. They're written like they were written by him and not for me to read. Who is this Amy who's doing this? All right. This is the first time I ever want Amy fired.
No, don't say that out loud.
I know, because he'll think she wants to get fired. So I'm going to read it like I'm reading it like I'm him reading it. Starting with a bootstrap studio out of his dorm room In 20, when he was 21 years old, Ben Gothard hosted the Project Egg show, very popular podcast you listen to. Started interviewing entrepreneurs, and after the launch of his first book. I'm sorry, CEO at 20, a little book for big dreams, in July of 2016, from humble beginnings, using a laptop, Skype, and one question. Gothard has gone on to publish hundreds of interviews with some truly incredible entrepreneurs from around the world. And you're gonna learn the common threads he's discovered in their life's journey.
I don't. That was written right.
Ben, welcome to our show.
Hi, y' all.
Welcome, Ben in the third person.
Hey, Ben, are you there?
How y' all. Dern. How y' all? Darn, darn good.
How you doing?
I'm doing fantastic. Thanks so much for having me on the show.
Well, hey, you sound like. I'm sure your friends. You're in college, all your friends, like, hey, let's go out. Drink. Like, no, I got a podcast record. It's kind of a. Interesting place to start a podcast. What inspired you to do that?
Well, first, I'd like to comment on that, because it was absolutely ridiculous. At one point, I actually lived in a frat house, more for, like, financial, like, reasons. It was just a really sweet deal. And so people would always try to come into my room, and they would, you know, be holding in their hands whatever frat guys were holding in their hands. And I would see that out of the corner of my eye as I was trying to record a show with, you know, like, an amazing human being is doing incredible entrepreneurial things, and, like, I'm trying to wave off the people trying to come into my room while also focusing on the show. It was like this odd scenario I always found myself in. But, yeah, I mean, I would. I would just start locking my door eventually and, you know, just kind of be in my room, like, creating. And it was. It was kind of weird. But anyways, the whole show started July 27th of 2016. The reason that I remember that date is because July 3rd was when I published my first book, CEO at 20. And the next five days was so exciting for me because I got to message and call and text and Facebook every single person that I had ever met in my entire life. And the reason why that only lasted five days was because I ran out of people to hit up.
That's funny.
So I was like, all right, well, I need to meet more people, clearly. And so I got fired up about entrepreneurship at that time, and I was like, all right, well, I'm going to put together a group of entrepreneurs, and I'm going to listen to their problems, and I'm going to solve them with my books. And I was like, all right, sweet. Got a plan. So I called that group project Egg, which is how the whole Thing really got started, and the EGG stands for entrepreneurs gathering for growth. So I was trying to do, like, a word play of, like, you know, egg, like, life. I'm also Jewish, and it was roughly around Passover, which is, you know, egg is a symbol for life and new things. It all made a lot of cool sense in my head, and then it just kind of stuck. So I started that, and I very quickly realized that I had absolutely no idea how to solve these people's problems. But they knew how to solve, like, some of the people in the group knew how to solve the other people in the group's problems. I was like, all right, sweet. Now we're onto something. So I just started asking them questions that I thought the other people in the group would have, and that turned into an interview, and that turned into the show, and it was just really fun and really random and really cool. And it's now become one of the biggest passions of my whole life.
That's so fascinating. As you interviewed these entrepreneurs. Give me a sense, actually give me a sense of the type of entrepreneurs, or maybe you can drop some names here, too, of the people that you have interviewed so far.
Totally. So it started off where I was just interviewing people who were in the group, and so I would literally just go and, like, surf Facebook and look for people who had the title entrepreneur in their bio. And so in the beginning, it led to just people with interesting stories, but, you know, not, like the Hollywood names that you would. That you would think of or really recognize. And then over time, I started to realize that the people that I really looked up to, I could start bringing them on the show. And then it became like, okay, well, who can I get? Right? It went from, like. It went from like, just kind of getting random people to, like, oh, well, who can I really get? Like, who are the. Who are the top. Top dogs that I want to. I want to bring on? So I say dogs lovingly. I love animals. But so, you know, it really started to culminate in some really incredible people. I'd say the first, like, a big, bigger time person who came on the show was Pat Flynn. Smart, passive income.
Yeah, yeah.
Super nice guy.
Do you talk about pirates? Say this is, like, his favorite hobby ever.
I don't think he talked about pirates.
Really.
Yeah.
Pat Crochiat. I was right. Pat. I think of Pat Croce, who. Who was the owner of the Philadelphia team Pirates. Yeah. Pat Croce has a whole pirate museum. Pat Flynn is. Will. Will it Fly? I think was his book right? Okay, sorry I mixed up the two Pats. Keep going.
Well, I think all Pats.
I'll shut up.
All Pats deserve love, so shout out to all the pats out there. So Pat Flynn came on then. Then Patrick bit David with. With valuetainment, and PHP Agency came on. Kim Garst came on. Nicholas Kuzmich came on. And these are all really big people in the digital marketing space and in the entrepreneurial space, because the business that I had was a marketing agency. So that was really where I was plugged into. And so then it started to expand a little bit beyond that. And probably one of the most interesting interviews was with Grant Cardone. And that was like the first one where it was like a live in person interview. And I mean, he. He's in Miami, but he has over a billion dollars in like, assets under management in his. In his real estate fund. So that was like a really big deal. I was very excited about that. Actually. Got to fly it to Miami. So he came on. Joel Calm came on. He. He's New York Times bestselling author. Just had Pat Hyben on. He's another New York Times bestselling authority. Chris do, he was the Emmy award winner. So just some really, really interesting people.
So. Yeah. So with all those people you've met, you must see common threads. You know, one thing I hear about is turning points for these entrepreneurs, something that inspires them or they have this traumatic experience that they won't stand for anymore, and it starts this new drive in them. Have you discovered a common thread for the source of drive in entrepreneurs? What makes them do what they do?
That's a really interesting question. And I actually think about this a lot because I always try to pinpoint, like, what is that one thing that really ties everybody together. So, so if you're talking about the source of it as far as in the individual's lives, that there's like a turning point. A lot of this. The successful people had awful things happen to them in their lives. I mean, just awful. I mean, Grant Cardone, for example, he lost his father at a young age. He was a. He. He had a really rough past. You know, when one of the, one of the other gentlemen, Patrick, bet David, he. He had to flee his country because of. Because of a war. I mean, like, it's just it. If. If you haven't gone through something like that, I mean, it's just. And I certainly have not. There's almost no way to like, fully understand what they actually went through. So after they. But what my Theory is, and after asking enough of them, once they've been through something awful like that, going through the process of building a business is like significantly easier. So there's, there's a lot of like overcoming trauma early on, right?
Yeah.
You know, when one of the, one of the other gentlemen who came on, Matt Morris, he had a fascinating story, but you know, he was talking about how one day he had an alcoholic father and who actually went, went to prison for a while. But he said one day he was with his, staying with his father for a short period of time and his father dropped him off at a bookstore, maybe a Barnes and Noble or whatever. But he was supposed to, Matt was supposed to call his father at like 7pm or something when he was ready to be picked up. And he said that he, at 7 he called and his father didn't pick it up. And he called and called and called and before he knew it, the bookstore closed and he had heard nothing from his dad, so he had to walk home. And as he was walking home, he, he couldn't really explain it until later, but something kind of changed in him at that point where he recognized that he had to rely on himself. And so something is awful. Oh, and by the way, when he got back to his, to his home, his dad was drunk, passed out on the couch. And, and so, you know, going through something as awful as being abandoned by your father and you know, just being left to walk home in the, you know, in a, in a thunderstorm all by yourself at like 10 years old, that got, he, he, he used that to mold himself into somebody who could rely on himself and could be a stronger individual. So as far as like early on, the turning points, typically I've, I've seen a lot of trauma over my 12.
Years of being an author devoted to the small business entrepreneur. I've discovered the biggest challenge. And you know what it is? It's Prof. That's why I wrote Profit first and that's why I'm now hosting a two day workshop here at my offices in Boonton, New Jersey, where I will teach you and my team will teach you how to become permanently profitable. Go to profitfirstlive.com right now to get details again, profit first, live dot com. Find the dates that work for you and I'll see you here at my office. Interesting. What about their source for business ideas? Like just set the stage here. I wrote a book called Profit first because of my own trauma around finances and it's inspired me to find a solution and ultimately became a Product Profit first Professionals. Have you found any common thread for starting or the inspiration around a business concept? Not the fuel to keep going like we just talked about through trauma, but have you found a common thread in what triggers new ideas?
I would like to say yes, but there really, there really isn't like one common thread there. You know, some, some people, they solve their own problem, realize other people, some people, they just continuously change until they happen to kind of stumble upon this thing that works. Honestly, I haven't really found one common thread there.
What around. What about the, the, the experience of. At least with entrepreneurs, I haven't seen many get to the enough is enough. And I know you've interviewed billionaires, very successful people. Have you found for entrepreneurs a common thread there that there's a point where, you know, enough's enough, I don't need to do this anymore. Or do they keep going and either way, what's the driver behind it?
I think for a lot of, of the really successful people, they're actually not even driven by, they're definitely not driven by money primarily. And they're trying to like they're trying to solve something or they have this mission, this like fiery purpose, whatever you want to call it, that they're not at yet. They're not there. Like they know that they've accomplished a lot by like most people's standards. But to them it's like they're just getting started. So they're not really over it because they're not, they're not at it yet. They haven't gotten to it because the, it keeps evolving for them. So it's like as soon as they get close to something, it's like they recalibrate and just way extend that, that vision to something else. For example, with Grant Cardone, we were talking about like, how big do you really think? Like how big can you take it? Or like how big do you really want to go? And he said, I have no idea what I really want to do, but, but I know it's something biblical. So it's like he, he's so not over it. And, and, but now. So that's one, that's one group, right? That's one bucket, the other bucket. And a couple of, of the people that I've talked to are like this too. I say a couple. There's a strong bucket of people that think like this too. They've gotten to like the financial place where they're happy and so now they want to just live their lives away from the, from the finance and away from like the, like they've, they've, they've accomplished their money making goals. So now they want to go do not business related adventures like surfing or being with their kids or being, you know, with their family or hiking in nature, traveling or whatever. So those are really the two big buckets that I. Obviously the third bucket is they just haven't gotten there yet.
Right.
So those are really the three buckets that I've seen.
Interesting. So there's some that just want to keep going because it's beyond the money, others that achieve the money and then start exploring a different part of life and other people that haven't achieved the money yet and are using the business to generate the money to determine is there something beyond that or to start exploring life differently. That's the kind of three scenarios. So. All right, so tell me about the common thread, just so we can say the thread theme, the common thread about resilience. So it may starts off with the inspiration to start a business, but I've seen so many entrepreneurs, they're making progress and then the business just collapses under them. And I've seen some to say I give up wasn't meant to be, but others stand taller and push harder. Have you seen that trend? And what's the trigger behind that?
Well, to be honest with you, if somebody has given up, I really don't want to or I haven't brought them on the show because I want somebody.
Who'S like, so I guess I can't go on the show.
They like, they're, they're in it, they're in it to win it or like they've, they've succeeded in their goals and now they can look back and reflect. So as far as the people who, I mean, they just get slapped in the face over and over again and they, they keep getting up or you know, whatever the, whatever the analogy is, I really think it is some sort of internal motivation of just not being willing to accept defeat. I mean, it's, it's like, it's like they get to this, to this, to this attitude into this mindset or this attitude or like they just have something about them and about how they operate where failure is just not an option. And so even if they get knocked down today, they don't actually see that as failing. To them it's like, okay, that avenue didn't work out. Now I know that now I can try something else and keep going until I figure it out. So it's, it's like when it's like, it's Like a salesperson, right? If they're going out and somebody tells them no, some people will hear no. And some people will hear not yet. And so it really depends on, like. It really depends on, like, how they view themselves on their journey. Did that answer the question?
Yeah, it totally does. It totally does. Is there a necessity to have a strong personality? Because you mentioned two names I recognize. Plat, Flynn or Platt. Pat Flynn. I was thinking Pat Croce, but I also know Pat Flynn. Strong personality, but in a kind way. He's a great orator. Grant Cardone, I've seen, you know, more of a confrontational type style. Very distinct styles, both strong personalities. Is that a common thread? You gotta have a strong personality, be truly authentic and strong around your own definition of yourself.
Well, I'd like to just say, first of all, that I can't really tell anybody how to, like, I can't tell them how to do it. I can't. I can't say how. How each individual should do it. And I think everybody has to really figure out, like, what does that actually mean for me, right? Because they're not like, Grant style. That's not gonna work for everybody. Pat style is not gonna work for everybody. And in fact, the people who I've noticed or observed to be the most successful are the ones that build their own style, right? So, like, I think the real question is not that. That wasn't a real question, but. But I think. I think the next question is, okay, well, what is my. What is my style? What is my personality? Like, who am I really? And once you can identify who, like, who. Who you actually are. No, like, once you can identify your strengths, your weaknesses, what you're good at, what you're not good at, what you like, what you don't like, and really just objectively recognize that. I mean, like, we are the people that we are. Obviously, we can improve and get better, but, like, who we are right now is who we are right now. And, you know, looking at it as realistically as possible is one of the most helpful things that you can do. Because once you know that, then you can just own it. You can own it, and then from there you can figure out, okay, this is how I do things. This is my style. Oh, wow. That's most conducive to going down path A instead of path B, or, wow, this thing that I'm doing, or this part of me is really holding me back. Let me figure out how to deal with that or how to work with that, or, you know, it gives you the ability to then move forward with significantly more information about yourself, which, like, you are, like, you are the best resource that you have. So understand that resource and then put it to the best use possible.
Ben, before we wrap things up, I want to know what your takeaway has been for yourself. Like, you've interviewed all these people. What have you learned in your own entrepreneurial endeavors?
The biggest thing that I've learned is that really, like, being successful and being really, really successful is a super ambiguous term that is like the most. Like, success is almost a meaningless term because what my version of success looks like and what your version of success looks like is 100% different. And at the end of the day, if you want to be successful, you have to define that for yourself. And letting other people define that for you is probably the easiest way to be unhappy and to feel like a failure. Because, like, chances are, first of all, they're defining it based on what they heard from somebody else. So now we're playing a long game of life altering telephone, but. But also they're basing it off of their own. Let's just say, for example, it is a unique definition of success. It is unique to them and to their strengths, their weaknesses, what they care about. And look, people care about different things. It's just how it goes. So if you truly want to tap into it, if you want to be really successful, figure out what that actually means to you. Like, take the time to ask yourself a lot of questions, like, figure out, hey, who am I? Like, what do I care about? What am I good at? And I know it's kind of blending into the last question, but getting clear on, like, what is super important to you and recognizing that and being able to intentionally take action that will take you to those places that will actually make you happy. Right. Not things that will appease other people or not things that you believe you should go for because other people value them, but things that you actually truly value just because you value them. That is the most. Like, that is the straightest path, the quickest path to get from where you are now to being successful.
Ben, before we let you go, where can our listeners get more information about Project Egg and all of the work you're doing?
Yeah. So it's as easy as going to Project Egg Co or just searching my name, Ben Gothard, or Project Egg should all pop up. Yeah. So that. That's the easiest way that makes it simple.
It's a must. Listen to podcast. Excuse me, it's at Project Egg Co, or the link in Their show notes. Ben, thanks for joining us today.
Thank you, Ben.
Thank you very much.
All right, Kel, we got to get on to some rock and roll. Yes. Really energy. Yes. What was that? Oh, did you ever watch the skit on Saturday Night Live with who's the. He has his own talk show now.
Jimmy Fallon.
Fallon. Jimmy Fallon. And there's another. I don't know who the actor was, was the host of the show, but they were both radio hosts for like one of those hip hop. Not hip hop stations, but one of those, like rock stations or something. And they would. They would just do these crazy intros. When they came back from commercial break, they were back. Oh, so this setup is this. It's two DJs and they. I think they work for the same station, but they get put in together so they're facing each other and they both try to outdo each other. And coming back is so funny. And every time they come back from commercials. That was a great commercial. We're back. And then the next guy would do the same thing, like even bigger. And they got in a fight on coming back from commercial break. It was hysterical. Cal. So we're back from our little non commercial break. Non commercial break of my boringness. Why don't you talk about our corporate partners?
Sure. So. So first we have our favorite nextiva, who is a voiceover ip.
Every time you see nextiva, I hit that every time.
Nextiva is amazing.
Yeah, well, it takes a while to queue up, so there it is.
We love nextiva.
There we go. Now we got say one more time.
We should get some more nextiva. Boom.
Good job.
Yeah.
Who's our other core partner?
Process street, which is a. A great task manager.
What they do.
Process street is an integrated platform so you can hook up your email, your Dropbox. Did I forget what else?
Yeah, but you use them.
Yeah.
They're an effective collaboration tool. So check out processtree or nextiva, and you got some great companies. I can help you out. All right.
You know how you always joke around about the black phone, right?
Yeah.
You know what Vanta Black is?
No.
It's like the darkest black that's ever been created. It's so dark that it looks like it's negative.
No.
Yeah. Like how it looks like a void. Yeah. Like if they paint the circle on the ground, it looks like you're going to fall into it. Wow. It like, like doesn't let any light through.
It's like a black hole called a Vanta.
Vanta Black. So, like, I just wish that nixie would make a vanta black phone.
You know, like, you don't know if that's your phone or your.
Yeah, you're gonna reach through the desk.
Universe. That's funny. Advanta Black. Kelsey, what did you learn today from Ben?
Well, I really liked at the end when he said that you can't. Your success can't be defined. Your success can't be defined by somebody else's standards. It has to be your own definition. So you have to be reflective on what you really want, who you really are, and define it for yourself, and that's the path to joy and happiness.
Yeah. Yeah, I like that. J. Sloan.
Yeah. That, you know, failure isn't an option. Is how you view yourself, not how other people view.
Yeah, yeah, same thing. I like that there was common threads. I know I was pushing it hard. Like, what's the common thread? But there was trauma and challenge. We heard it in pac Grant Cardone story. We heard it in some other stories. My favorite takeaway, though, was you are your own best resource. I don't think. I think we always look outwardly for answers instead of looking inwardly. And that's what Ben taught me.
And I had that, like, common thread throughout that, like, you have to be authentic to who you are, and that's the best way to market yourself, and that's the best way to differentiate and to come up with something new. Right?
Yep.
Yeah.
Yeah. Oh, I thought you're gonna say a little bit more.
I was waiting for. I was waiting for that. I was waiting for the punch. I thought you were gonna do that.
Yeah, well, I thought she was gonna say next year. Process. All right, you guys ready for riddles?
Yeah.
Two of you. I got two riddles. They're not really entrepreneurial. Entrepreneurial oriented. Actually, they're not at all. So they're just general riddles.
I don't know if that second pronunciation sound like anchor entre.
They're not entrepreneurial riddles. Like, last one, we did one about, like, I have no leaves, no trunk, and no fruit, but branches make a bank. That's kind of entrepreneurial. These are not at all. This is. This is bottom of the barrel. I think it's some new stuff. I can do one, but it's totally cheesy. You want to do a cheesy entrepreneurial one or you want to do two regular ones? You guys tell me, do two regular ones. First one is what? Here it is, Kelsey. What belongs to you. Yet other people use it far more than you. This is for Kelsey and Jamie. You'll get. So you get a point. If you get it right, then Jeremy gets a chance to steal.
Belongs to me.
What belongs to you, yet other people use it far more than my name.
Yes, yes.
Point. All right, this is for a tie or you lose. Jeremy, you go first and you can steal it away. You can have a total route. This is a tough one. All right, you get a piece of paper. Write this down.
Oh, God.
Oh, watch the drink. Spill this drink. Yep. And Kelsey, you can write this down too, because you may get the back. Okay, rearrange the letters. Here they are. Write down these letters. O, O, U, S, w, T, D, N, E, J, R. So rearrange the letters. O, o, u, s, w, t, d, n, E, J, r to spell just one word. What is it?
Just one word.
Yes. Point. J. Sloan. That spells just one word. So between two of you, you're tied. I guess we'll have to do riddles yet once again next week. All right, Kelsey, guess what?
You can do the cheesy one.
Oh, yeah.
Okay, this is a tiebreaker.
Yeah.
First answer gets it. And then there's the winner. Get ready. Get closer. Microphones. Just say it out first.
Oh, it's like we just shout it out first.
Whoever shouts out first gets it. But if you shout out wrong, you lose. Okay, so don't shout. Just don't shout.
Shout.
It's easy. 1. You ready? What business is King Kong in?
The banana business.
Wrong. Steals for all. Come on. What business is King Kong in? Monkey business. Let's get out of here. People are. People are trying to kill themselves. Let's get out here fast. God, this is the worst. I've never do riddles with you guys again.
So he's still tied.
He's still tied. I know.
Hey, don't forget to subscribe or comment and review wherever you are.
Yeah, and there's tons of free resources we have going on. A couple other things too. We've prop first live. I want to encourage you to attend. This is a live workshop we do to make sure you're doing profit first. Right. Go to profitfirstlive.com then swing over to mikemotorbike.com that's my website. Click on get the tools. Free chapters from all my books are available right now. Plus I got a brand new book coming out. You'll get the early access to it. It's called fix this next. All right, we'll see you guys later. Bye.
Bye.
Ra.
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