Mastering Great Speeches with John Bates

Hey, guys, there is something you should attend. Actually, you must attend. It's Profit First Live. We host it here at our offices. We teach you every element of Profit first two days live in person. I teach along with my colleagues. All you have to do is go to profitfirstlive.com right now, pick dates that work for you, sign up, and let's do this. All right. Strap on your stretchy snacks. I didn't put such a jerk. Oh, this is Hot Rod. Strap on your stretchy hot rod. Cause we're about to discuss how to master speaking skills on any stage of any size. You're about to hear that and so much more, including how Amy got the name Snacks on this episode of Entrepreneurship Elevated. Hi, everyone. I'm Mike Michalowitz. I'm an author on a mission to ruin Amy's life and also to eradicate entrepreneurial poverty. Jack done. To eradicate entrepreneurial poverty. You know that struggle, that gap between what the world perceives you're achieving and the reality you're experiencing? We fixed that on this show, joined in studio by a group of great friends. Kelsey Ayers. Welcome.

Hello, friends. You can find us on iTunes, Stitcher, Spotify, iheartradio.com or mikemcalowitz.com or any podcast show.

That's right. And Amy Cortelli.

Hey, there.

Who signed herself the nickname Snacks. We'll talk about that in a second. And Jacob Blone.

Hello.

He's not alone. When he's on the phone, he just drives home. So, Kels.

Yeah.

You were out to lunch. I just gotta hear this. So we gotta record this live. So you're out to lunch with our dear colleague Amy Cartelli. And just break down what happened for our audience.

So we're reading this horoscope magazine as we our book. It was actually like a textbook to.

Our newest team member, Lisa, who just.

Joined this past week.

Yeah.

So she doesn't know the people here.

Well, she doesn't. Well at all.

Okay, so.

So Amy's reading off one of her horoscope things, and I don't even remember what it says, but she was like, that's why they call me Snacks. And I was like, no, nobody calls you Snacks. You just made that up.

Deadpan, stared Lisa in the eye, and she's like, no, nobody calls her Snacks.

She's assigned herself a nickname.

So you assign yourself a nickname, and you were implying that the whole audience, the whole office here is like, hey, Snacks, what's going on? Snacks?

I should preface this the way she has brought it up. Numerous times. Now that she wants to be called Snacks, I'm like, I'm not calling you Snacks. It's a dumb nickname.

Okay. They call me Biggie Snacks.

That's so much better.

That's so funny, because I've never heard that nickname of you before.

Yeah, yeah. But everybody calls her Snacks.

Everybody calls Snacks in the office, but. So there's an underlying desire to have a nickname.

I guess that's the pathetic part of it all. I really want a nickname. And why Snacks? Cause I like snacks.

It's a nice nickname. It's a nice snack.

And I bring snacks.

Yes.

So let's ask our audience. You know, Amy enough. You've heard her on multiple episodes. What should we nickname Amy? And the one rule is, it can't be snacks. Second rule is she can't.

Like, you could vote for snacks. You could totally say snacks.

You could vote for snacks, but you can't like the nickname. Like, that's one of the rules.

Like, you can't like your own nickname.

You definitely can't.

You cannot pick your own nickname.

You can't. Never, never, never in the history.

I don't really think I picked it, guys. I think I've just been encouraging it and nurturing it. I have been pushing it forward, perhaps, but.

And just spreading rumors to new employees. She's like, eventually that all things that everybody calls me snacks.

So, guys, email me. It's mikemicalitz.com in the subject line. Put nickname for Amy.

Yeah, and this is gonna be bad.

She can't like it, and it can't be snacks. And I think the more insulting, the better in general. But that's just my feeling.

We should get the top, top ones and then put up a poll.

Oh, yeah, that's what we'll do.

And then have people vote.

Yeah.

So send them in. So today is, let's see, November 4th when this broadcasts. So let's do this over the next week or so. So before Thanksgiving, I want to have this poll out there. Yeah. It's gonna be insulting. J Bone does not want to be J. Bone.

You don't.

Every time I call him Jay Bone, he rolls his eyes.

He's like. At one time, you said you're like. Well, everybody calls you that. It's like, literally nobody has ever called me that.

I was hoping Pat did, at least.

Other than, like, you.

Yeah, his mom's Pat, and I'm like, pat. Please call him jbone.

You remembered that.

It's impressive. I don't remember if you ever have.

An exema phone that is impressive.

That is impressive.

It is impressive. Sparkles and jbone, one comment to you. I saw your helmet in the office.

Oh, yeah, I rode in today.

Rode the bike up there.

Yeah, this was. I don't think I've ridden up here yet, have I?

No, I would like to see it.

Yes. I was late, so I was trying to make up time.

Oh, please don't rush on a motorcycle. I know I was worse than that. Yeah, well, I want to see your bike. I've never seen that bike.

Oh, yeah, I'll show you before. Before we head out.

Did you park it on the street or did you park it up there?

Yeah, I got lucky.

I parked on the street.

I didn't move my car.

Oh, boy.

Oh, you won't get.

And I paid my ticket last night the wrong way. Yeah.

Oh, for part. Oh, yeah, yeah. Did we talk about that on one of the episodes?

Yeah, yeah.

How much Was that ticket?

55.

So, Amy, you don't know this? You weren't here for this episode?

No.

If. Let me ask you if this is a ticketable offense or if this is actually appropriate.

Okay.

If you park your car in the opposite direction of the flow of traffic.

So say it's a ticket of bullet fence.

Thank you.

I'm sorry, I. It shouldn't be. It really shouldn't be, but I know it is.

I think it should be.

Snacks knows so much people right now. Oh, my God. Snacks is so smart.

Yeah, snacks is smart.

Kels, we got a game for later today.

I'm excited.

Are you really?

Yeah, always.

Dead or alive. Dead or alive. That was actually too in tune. Yeah. So dead or alive. This is going to be an entrepreneur that's either dead or alive. You have to pick the one. There's, I think three dead, one alive, or. Or the reverse or maybe two and two. I have no clue. It could be two.

You actually know the answers?

Yeah, I don't. I don't even know. So you gotta pick. And do we have a listener shout out or anything?

We have a shout out. Yes.

Okay.

Are you ready for it?

Yeah.

This one comes from Jeff Richardson. He writes.

What was his name?

What was his name?

Kelsey Riserson. How do you spell it? Is it R, I, S, S, E, R, N?

How you spelling Richardson?

Oh, you said you tried to say Richardson.

If I can't be snacks, she can't say Riserson.

Jeff Richardson writes. I'm sure you hear this all the time, but just wanted to let you know that after one month operating under the profit first, for the first time. In 12 years in business, I have all bills paid on time and all accounts funded and not waiting on the next sale to pay bills. Unreal, man. Fucking unreal. Can't thank you enough for writing this book. 12 years. That's amazing.

That's amazing. Yeah. Thank you, Jeff Risterson, and congratulations on your success. That's awesome, dude. That's awesome. You know, corporate partner. What are you doing over there?

Okay, so maybe he snacks. Cause this is what we're trying to get to.

Nobody hears anything. No, you only hear I see the banana.

No, there's a track. All I see is.

You'Re chewing gum last week.

Yeah, but I now you have to.

Explain what is happening here.

What do you mean? Explain it real quick, Amy, that you.

Haven'T said what sisters don't know.

Oh, snacks. So Jeremy has in his hand. He's offered to Amy now and me. No, thank you. Let's settle down. Hungry one. So Jeremy has apples and cheese and some kind of nuts. And now the snack attack is on. Okay, let's just continue. Okay. I want to thank Next tv. It's our corporate partner makes the show a reality. Shockingly, they still support us. What are you doing? Oh, my God. So there's. There is no show that's run this unprofessionally. Like, you can't.

I love that this is on video right now. That's making.

Yeah, yeah. Thank guys on video because you want to speak in the microphone. We have 40. You can't wait 40 minutes to eat. Not only can you not wait 40 minutes. Kelsey, do that to the microphone. I beg of you, do that laugh. You can't wait 40 fucking minutes to eat. You're so hungry. But you don't have to push the microphone so it.

I didn't want them to hear me.

No, you hear. They. They heard you because you just eat the fucking apple. Am I angry? I sound like I'm angry.

You're good?

I'm good. I'm good.

Okay, you need some cheese.

All right, I'm gonna get the show. I'm gonna run the show by myself. You guys all enjoy your meals at mealtime. Now, clearly, his name is John Bates. John Bates wise to bring out what is awesome inside every person so it can live in the world and make a real difference. Do you have an apple? You get a chipmunk, Kelsey. She now has an apple sandwiched into her cheek. You can eat it. Oh, my God. John Bates trains and coaches C level leaders at global organizations like Johnson Johnson, NASA, including all the active astronauts he's coached at Accenture, Boston Scientific. It goes on and on. He's regularly recommended by his clients as one of the best leadership, communication trainer and executive coaches working today. And I can attest to this. John is my personal speaking coach. And if you're an entrepreneur, you need to know how to publicly speak. With no further ado, John, welcome to our show.

Welcome, John.

Hey, what's up? Snacks.

I love you for that, John. Thank you.

Hey, Amy, you heard John's accent. Where do you think he's from originally?

Oh, he needs to talk. One more minute.

John, why don't you tell us a little bit about your work with the astronauts?

You know, I could tell you a great story from the astronauts that would be an absolute key for any entrepreneur building their business. How about that?

All right. Lay it on me.

All right. So after I trained the astronauts, a few of them came up to me and said, hey, you know, John, we think, would you like to know what the final test to become an astronaut is? And I'm like, well, duh, of course I would like. Sure. I want to know that. Of course. So they said, well, the final test to become an astronaut, I mean, this was based on our whole day of training together, why they thought I would want to know this. But they said, you know, to be an astronaut, you got to pass a lot of tests, right? So you end up with this big, huge binder full of all the tests that you've passed. You know, a plus. A plus. A plus. And then the final test to become an astronaut, you get invited upstairs in Houston to the astronaut office. And you knock on the door, and they open the door, and you walk in. And as you walk in, they take that big old binder from you and they toss it on a side table, and. And then they invite you to sit down at the astronaut conference table, which is this Gigantor conference table where all the other active astronauts are sitting. And you sit down with them, and you just talk for about an hour, and then about an hour later, they say, okay, well, time's up. And they walk you to the door, and they give you back your big old binder of all the tests you've passed. And as you walk out the door and it closes behind you, all of the astronauts sit around and talk about whether or not they like you.

Wow.

And it's not just, do they like you? Do they like you personally? It's do they think you are likable because you're going to be up on the space station representing the United States with all these people from all over the world, they're going to be crammed into tight spaces with you for long periods of time. And if you are not likable, you do not get the job. And I'm telling you, jerks become more toxic under pressure, you know, so in a startup, that is a great guide, I think, because I've just seen jerks bring down startups way more often than I think it should happen. And that's the final test to become an astronaut. How's that?

That's unexpected. I'm going to save the question for where John's from for later. So just keep on working on his accent there. It's a US accent, just to be clear. So John is speaking. I think you're leaning towards speaking translates to the necessity for likability. Or am I misunderstanding?

Well, you know, I think that, you know, I do a lot of speaker training, Mike, and I think that the reason it's successful is because it's never really what I'm doing. I'm not actually a speaker coach. In my mind, what I am is a leadership communication trainer, trainer and coach and expert. And everything I do is based in human evolutionary biology and human neurophysiology. So I can show people not only what works, but also why it works based in science. So I'm always going for deeper things than just, let's have this presentation be fabulous. That always happens, but it's because we're going for much deeper things. And so I end up working with a lot of startups and a lot of entrepreneurs around things beyond just their speaking. I work with them on their leadership, I work with them on bringing themselves, you know, fully, all that kind of stuff. And so I just have seen this a lot, both in my own career and in the careers of the people that I work with and support so much. So, you know, number one, don't hire people that aren't likable, even if you think the resume is fabulous, because they're going to stink up your team and it's not going to work. You know, it doesn't matter if they're fabulous. The team has to work. And so hiring people that are not cool throws that off. And then. Absolutely. The other aspect is when you're speaking, when you're leading, think about your own likability. You know, are you being a likable person? Are you being someone that other people will be inspired by and want to be around?

Are you?

Or are you kind of shutting the action down a little bit with how.

You'Re being, you know, what makes you likable as a speaker?

Well, you know, one of the things that I think is the most likable thing, Mike, and it's the thing that gets tossed around a lot right now. And so I think when words start to be used a lot, they get devalued, but it doesn't really devalue it. The word I would go for is authenticity. Yeah, like genuine, actual, authentic authenticity. And, you know, you don't have to be, like, this person or that person to be likable. You just have to be really, truly yourself and maybe a little bit vulnerable and truly authentic. And I think that's one of the things that people just like more than anything.

All right, so let's.

Yeah, I'm just going to tease you for a second because I know your story so well. Look at you, dude. You made all that money in the sale, and then you went and blew it as the angel of Death. And yet people still follow you and listen to you and trust you and believe in you, even though you blew it so badly. You were such a massive failure. Right?

Hold on. Keep talking, bro. Yes, I was.

You want to fail. You. You just had a moment of failure, and you recovered from that and what you learned, because you share that whole thing so vulnerably and so authentically. People fall in love with you, and they get how much it matters to you, and they realize that you've got fabulously important information because you're willing to be authentic about the whole thing, not just get up on stage and do some rah rah about how we should listen to you. That makes sense.

It totally makes sense. And, you know, this. This podcast has been pretty successful entrepreneurship elevated. And I. You know, I think part of it, honestly, is just. We're just real. We're just a bunch of goofs.

I mean, you guys just had a big, long conversation. About snack.

Yeah. About nickname. And then they actually. The funny part, they start snacking during the live recording. Like, the three of them start chowing down. So. Hey, John, one thing that was a big eye opener for me was we're in Amsterdam. You've been my coach now for almost 10 years. You've had an extraordinary impact on my life. And you're still coaching me. So I'm up on stage, and afterwards, we do a debrief. You're telling me stuff. Then I have the ultimate privilege, which is watching the master himself. You speak on the stage, and the audience was enraptured by what you were saying. You said something that really opened my eyes. You said speaking is only a small portion of the activity. There's a much greater activity going on here.

Oh, my God.

Yeah, so talk about that. I want to give it to you.

Okay, well, look, should I just go for the whole controversial. The whole.

I think so, man. Just lay it on us.

All right, well, so this is. You know, Mike, a lot of the stuff I teach is stuff that was taught to me. You know, I mean, obviously, like all of us, this is what I feel like is my first really big contribution to the field. So. And I have this big insight during the presidential debates between Hillary Clinton and Donald Trump. And look, first of all, just let me say for anyone listening, I'm an equal opportunity hater. I don't like. I don't like our. I think we need more parties than two. I think the whole thing, you know, I am not a happy camper right now, and I'm not on either of their sides, so let's just say that. And as I watched the debate, you know, Donald Trump came out and he looked angry, and he was striding around the stage and he was pointing and he was looking at people, and he was saying, we're gonna lock her up. We're gonna, you know, we're gonna build a wall and Mexico's gonna pay for it. And look, let's give Hillary Clinton the benefit of the doubt. Since Donald Trump won, okay? If it went the other way, we'd flip it. But since. Since Donald Trump won, we'll give Hillary the benefit of doub. He was lying. Let's say he didn't know what he was talking about. Let's say he just is completely full of it on stage at the debates. I don't know if you noticed, they were televised. That means we can see you. And so in the debates, he looked like he meant what he was saying, and he was looking people in the eye, and he was pointing and striding around. And here's what I found out later. He was channeling Winston Churchill. And here's the point. He's an actor, so he was acting like Winston Churchill. Okay, so that's Donald Trump, maybe totally fooled it, but he looked like he meant what he was saying. Hillary Clinton came out, and since we're giving her the benefit of the doubt, she's the most qualified person ever run for president. She loves everybody. She's super good. She just wants the best for everyone. She would have been. She's the most qualified person ever run for president. But she came out, Mike, and she was blinking she was making little weird motions with her mouth. She was obviously totally uncomfortable. Never ever looked anyone in the eye. Was like looking over. It's like what a bad speaker coach tells you to do. Nervous? Just look over their heads. Yeah, no, that does not work. Right. So she was blinking, she was uncomfortable. She was looking over people's heads. Never made eye contact. Now here's the thing. What do you think of someone who will not meet your eyes in our culture?

Don't trust them.

Yeah, don't trust him. And what did Donald Trump call her every day on Twitter? The crook Hillary. Yeah, Crooked Hillary. Right. So it was like, here's a bear trap. Will you please just jump in this for us, please?

Head first. Nonetheless.

Now here's the thing. Here's the thing. What it made me realize is that we talk about how non verbal communication is 75% of everything you say. Oh, no, John, that's been misinterpreted. It's only 65%. Oh no, actually it's more. It's 85%. No, no, no, that's a silly conversation. Your nonverbal communication is not a percentage of what you say. Your nonverbal communication sets the context for everything you say it 100% of the context within your which your entire message is heard. So when somebody looks at you and you believe they're telling the truth and they actually look like they care and they're there for you and they say abc, you'll hear one thing. If they look like they're trying to avoid your eyes and they seem very uncomfortable and it seems like they're trying to pull one over on you and they say abc, you're going to hear it very, very differently.

Yeah, I, wow, what a great analogy. You said that on the stage that speaking, you're not speaker, you're something else. Remember, the audience was doing something or not doing something.

Sorry, I went down the wrong path there. Perhaps. But this is, this is a good addendum. So. Yes, absolutely. I mean, like right now on this podcast, right, we're, we're all talking. You know, there's a few people talking, but how many list listeners do you have?

You know, we, we have what thousand? 11,000 downloads per episode? 11,000.

You know, and growing. And so when this podcast gets made, it takes a certain amount of speaking. But what makes this podcast successful is not the speaking. You know, there are people who have podcasts that no one listens to that don't make any difference at all.

The.

What is happening here is not a speech. It's A listen? Yeah, that was a takeover on stage. And. And look, that's why I have no time for prima donna speakers. It's like, if you think that you're the big deal, try doing this when no one's listening. You know, it's actually their listening that gives you all your power as a speaker.

I loved it when you gave it that context that this is a listen we're doing. Why don't you give us some very practical tips that someone can use to uplevel their speaking? I mean, most entrepreneurs are speaking. Maybe it's not a large audience, but maybe it's their one or two colleagues. That's a speech. Be convincing, authentic. Do some specific strategies you can give us.

Sure I can. And the first one, Mike, is, is that as an entrepreneur, I think you need to speak, and I think you would agree with me. But, you know, whoever's listening, if you're the entrepreneur. I've had more than one person. I mean, and I missed a really lucrative opportunity with a dear friend of mine because he wanted me to come be the spokesperson for the company. And so I went and I sat with him in San Diego for a couple days, and we worked on it. We worked on it. Finally, I looked at him and I said, look, you know what? You just have to be the one to do this. Like, I can go do this, but it's never gonna work like it would if you did it. And he finally. He was really, really scared to be the guy to do that, and he finally did it. And, like, not even a year later, he got acquired for a very, very nice sum. And, you know, is. That was a huge step up for him. And it's because he took on speaking about what he was passionate about, which is the company he was working, you know, So I think it's really good. If you have any questions about it. Yeah, you're the one that needs to speak. If it's your company, you're the entrepreneur, go speak. Because it's such leverage. And what we see modeled out there, Mike, usually, is not only not what works best, it's, in fact, very often the opposite of what works best. And I'll give you an example. When people are talking in business contexts, like about partnerships or about the business plan or whatever, one of the things that I notice is that it seems very much to me like people think the business plan is the point of that conversation. And I would say that the business plan has to be good, and the business plan has to be part of that conversation. But what actually ends up. Having people sign the check and either fund you or not is not the business plan. Because everybody that's coming to these people looking for funding has a workable business plan, or they wouldn't have made it in the front door. What you're trying to do now is set yourself apart from a bunch of other workable business plans and be the person who inspires them. And they're never going to admit it to you, but they've told me more than once, hey, I, you know, I could invest in a lot of different things, but I want to be inspired. And fundamentally, that's where action comes from in the human brain. To actually get the signals from your brain to your hand and sign the check takes an emotional connection, not just pure logic. You've heard me say a lot. Communicating with human beings is not logical, it's biological. And that's what I mean by that.

Over my 12 years of being an author devoted to the small business entrepreneur, I've discovered the biggest challenge. And you know what it is? It's profitability. That's why I wrote Profit first. And that's why I'm now hosting a two day workshop here at my offices in Boonton, New Jersey, where I will teach you and my team will teach you how to become permanently profitable. Go to profitfirstlive.com right now to get details again, profitfirstlive.com, find the dates that work for you. And I'll see you here at my office. I want to talk about some very kind of practical strategies. Lectern. No lectern. What's your opinion?

Yeah, let's do a few questions like that, Mike. So, you know, I, my, my opinion is that standing behind a lectern makes you look scared. And it makes you look like you're putting a barrier between you and the audience. So if I'm speaking, even if everyone else is using the lectern, and the thing is all set up around a lectern, I'll stand to the side of the lectern or and slightly forward of the lectern. And if I have to, I'll bend that gooseneck microphone over so it can reach me so that I can be out from behind the lectern and with my audience. And it makes a huge difference. I mean, I definitely coach all of my execs to do that. And at any of the events that I've been a part of from the beginning, we just don't even have a lectern.

Walk the stage or stay in one spot.

Okay? I've never seen someone who didn't move enough during a 20 minute Ted like talk.

Okay.

I've definitely seen people move too much. And here's the key, key, key, purposeful movement. Anything that's not purposeful is going to be wildly distracting to the audience. That pacing that people do or the, you know, standing on one foot and getting your feet as close together as you can and seeing how close you can come to falling over and you know, that is not. That just totally distracts people. I think that what's much better is to stand where you're going to be, bend your knees a little bit so you don't pass out and now let all that energy that would go out onto the stage come out through your face and your hands. And then if you want to, you can start, say on the left side of the stage. Make sure you include the whole audience. And then after you've been there for five or 10 minutes, walk purposefully to the other side of the stage and now kind of include this side. You'll be a little more, a little closer to them. Make sure you include the left side still. Then when you're about to finish, maybe you walk right to the center and boom. But whatever you do, purposeful movement is going to help you. Anything that's not purposeful is going to dramatically hinder you.

Stories or facts?

Well, you need both, right? If you don't have the facts right, then you don't even get in the door. But here's a great, great, great saying. And if you could live up to this all the time, it would change how things went. I believe Les Brown said, never tell a story without a point and never make a point without a story. So whatever really matters to you to land over there, whatever points you really want to land, I think you need to tell a story to make sure those points land. And by the way, a lot of the people you know, I work with, super smart people, they'll tell a story and think the point is so obvious they don't have to tell us the point. We're not in the mode of figuring out the point. We're in the listening mode, which is a very generous mode. So I believe when you tell a story, you've got to tell us the point as well. Whenever you a bunch of stuff tell us the point because we're not figuring it out for ourselves. And if you leave it up to us, we might figure it out wrong.

So it's gotta be backed with facts. So someone just says, hey, that's why they call me snacks and no one knows what we're talking about. That's an interesting story with no point.

Like, eat during a podcast. Eat a whole bunch of snacks during a podcast. Right, right.

What about PowerPoints? Use them or lose them.

You know, PowerPoints are not effective if they're speaker notes, you know what I mean?

Those big long.

Right. So I think it's really important to come up with what you want to say first and then sit back and ask yourself, is PowerPoint gonna help me with this or is PowerPoint gonna just distract people from me? Because here's why people come to be in person with you. It is the oldest form of communication and difference making. It's how everything happened all through our history until radio and television and the movies, which was a blip ago. So this is what people are primed to respond to the most deeply and the most powerfully. And when you're up there in front of a group of live human beings, they want to be with you. And if you have, you know, PowerPoint slides that are flying in and all these cross fading animations and all these words and stuff, they can't be with you because they've got to read that and pay attention to that and that takes them away from you. So if you're going to put up a really meaningful, beautiful picture that really illustrates what you're saying right now, okay, great, that might contribute. But if you're going to put up full sentences and a whole bunch of stuff for them that's going to distract them from listening, well, then don't say anything important because they can't hear you because they're reading.

Is there a first step? You got something? J. Sloan?

Yeah, I was going to. Excuse me, I was going to say.

You haven't talked a while, you had a clear throat.

I'm almost conditioned. If I'm listening to a speaker and they have PowerPoint, I'm almost conditioned to just shut down immediately.

Oh, interesting.

Because when I was in school, the professors use PowerPoint so much. It was so frustrating, you know, paid 50, $60,000 for my education and they could have just printed out the PowerPoint slides and handed it to you from day one when you walk in the class, because it was just everything that they said verbatim on a PowerPoint point. Wow.

Yeah, that's frustrating. You're toned, you're tuned to tone it out. Yeah, last question. Actually got two questions. But what would you suggest for an entrepreneur listening in that wants to improve their speaking game? What is a small first step? That they can take to start working on speaking.

Well, you know, is it fair of me to tell you about my 30 page book?

Yeah, well, I'm gonna plug that in a second. I mean, I know that. Yeah, actually do that, do that. Because I was gonna say, tell us about yourself. This is a better way of doing it. It. So do it.

I mean, so, you know, I got an invitation to write an itty Bitty guide, which is they're kind of trying to displace for dummies with much shorter consumable content. So it's your amazing Itty bitty guide to being TED worthy. And it's 15 essential secrets of Successful speaking Based in Human neurobiology. And so that's a great place to start, but, you know, you can do that without me. So if I were to say to an entrepreneur, you know, here's the biggest, biggest, biggest thing, Mike, that I would say to an entrepreneur about speaking, that would make a difference for everything they do. It's a couple steps, but it's all one thing. The first thing is get really clear about how important this is to you because fundamentally, public speaking is always going to be scary. It's always going to be something we would rather not do. Because look what happened to people who get noticed by the group. Jesus, Joan of Arc, Martin Luther King, John F. Kennedy. I mean, the list goes on, right? So people are scared, with good reason of public speaking. They don't want to do it. They come up with excuses. Right. But once you get clear on what matters to you more than that, now there's an opportunity for courage. And it's never fearlessness that gets you killed. Right. You don't want a fearless foxhole buddy. That guy will get you killed. You want a courageous foxhole buddy.

Oh, yeah.

Public speaking is always an act. In my. In my feeling, public speaking is always an act. So is leadership of. Of generosity and courage. That's always what it's going to take. So once you get clear about that, now here's the best advice I think I ever got. Don't be nervous. Be at their service.

That's Snoop Dogg's job.

Like, no kidding. Don't be nervous. Be at their service. Once you get focused on the mission and the people you're out to make a difference for and why you're actually going into this leadership meeting to speak or going to speak at this conference, once you're coming at that from the right place, it feels very different. And once you're focused on the goal and the mission and the people that you're making a difference for at least a little bit of that nervousness goes away. We don't want it all to go away, but a little bit goes away. And now you can step into what you really are there for versus being held back by that nervousness. You know, once, once you notice you're nervous, get your attention on the audience and the difference you're there to make.

John, where can our audience get your Itty bitty book and learn more about the coaching services you provide?

You know, my website is Executivespeaking success.com and the amazing Itty Bitty Guide to Being Ted Worthy is a thing you find at different places, but it's really easy to find on Amazon. And I've been, you know, I've been working with the publishers to keep that at 99 cents for the Kindle version and the printed version, which is nice to have as a backup, is only $6.99 or something because I just want people to have this. I wrote this to just be a super useful. Keep it right at your desk. Run through, check the boxes and do it, you know, and I also happen to have. I know you would. Would probably like this. Snacks. I've got an amazing. I've got an amazing intro written by Mike Michalowicz of all people.

Yeah, baby. That's the first seven pages of the book. It's almost the whole book. The whole book's the intro.

That is awesome.

Yeah, and thank you, Mike, for that. It meant a lot to me and what you said just touched me.

Well, listen, it was an honor to write that and it's an honor to be your student. I can't tell you audience how much I encourage you to use John's services. I thought I knew everything I knew about speaking until I hired John, begrudgingly hired John because I was told I need a coach. And it started a magnificent career for me as a speaking expert or person.

Coaching man. I get coached, you know, I always get coached because I don't think I have the right to coach people. I'm not getting coached if I don't see the value myself. And Tiger woods had multiple coaches, and here's the big deal. None of them could beat him.

That's right.

But altogether they had him just winning and winning and winning and winning for what seemed like forever. Right? He couldn't have done that by himself. And none of his coaches could beat him or they would have. But together, that team of people just cause something, you know?

I love it. Hey, John, before we let you go Amy's gonna guess your American accent. Amy, where's John from?

I'm saying California boy.

John.

Well, you know, I grew up in Salt Lake City, but When I was 20, I went to LA. I've been in California ever since. Until about two and a half years ago when we came back to Salt Lake City after we had our baby, so. And even when I was in Salt Lake City, people used to think that I don't smoke pot, but people thought I was a stoned.

California. Yeah, yeah, yeah. California through and. But you're a surfer.

I am a surfer. Yes, I am a surfer, which is good enough.

And he always travels with Flash's dog. He's the most beautiful, wonderful dog ever. You've met Flash. So I. Yeah. So you get. You win.

I get partial credit.

Get partial. Now you win, you win. I mean, just go give our snack quick. All right, John, thank you for joining us today.

Yeah, you're super welcome. Thanks for having me, you guys. I only wish I could have been snacking with you in the studio.

Yeah, well, I'm happy you weren't because. Because I was the only person not. Can't touch this. All right, Kels and J. Colone. Or should I say J Trombone or J. Malone or Jay Ramone?

I'm gonna make a list.

I have a list right here. Snack Jay Stallone.

Oh, are you serious?

Yeah.

Up here. Tyrone home.

I never noticed that before. That's ridiculous. Wait, what is that? We're.

Did you.

He looked up rhymes.

Rhymes with Kelsey.

Do you ruin everything? Can I give it.

Wait a minute. We have to have a new segment called Kelsey Ruins Everything.

Yeah, ask me any question you want and Kelsey will answer. Dude, you're not even sitting over here. So, yes, I looked up rhymes. Thank you. Kelsey Ruins Everything. And one of them is J Toe overgrown. Or J toenail overground.

That's weird. That's really weird. Yeah.

Okay, so tell us. You want to tell us what we're gonna do now?

We're gonna tell you about what we learned.

That's exactly right. But first, I wanna thank Nextiva, our voiceover IP phone system provider, CRM. They are the amalgamation of all communication. It's nextiva.com. they are truly a wonderful company. All right, cows. You knew that was coming. Klaus, what am I gonna play now? Which? Just tell me in advance.

So what'd you learn?

I don't have that anymore.

What? So then you're gonna do the lead in. You're gonna use the exact punch lead in?

Yep. Okay, so this is what we Learned today. Kelsey, I don't want you going first.

Okay.

But I do want, when other people go, for you to intercede and just jump up.

Whatever.

Okay.

The fact that your body language isn't part of the communication, but it. It shapes and transforms what you're actually saying.

Boom.

I think that's awesome.

Yeah, that was really good because he was saying, like, oh, nonverbal. Is not that 62%? Or all those stupid numbers? That's exactly what you said. I love that one. So that's off my list now. All right.

Okay. For me, I love practical wisdom, like how using PowerPoint effectively is not talking points. That's not it. And how purpose will push you past the nerves when you're having trouble getting through that. But communicating with humans is not logical. It's biological. That was really cool. Really interesting.

Yep. I'll take that one, Kels.

Okay. My favorite thing was, like, what Amy just said. But what. When you become clear about what matters more than that? Fear and vulnerability about speaking, that's when you get the courage. And I feel like that's a really important distinction because you're not just, like, overcoming the fear. Like, you're actually passionate about. And especially as entrepreneurs, you have to be passionate about what you do. And so I think they kind of help each other. So that act of, like, really becoming clear about your passion helps you then speak about it.

I like. I like the astronaut story.

Yeah, yeah.

Right?

Yeah, yeah. It's important to be likable.

Tip for life.

No assholes. Allow.

Be vulnerable so that you can connect with people.

Yeah, Yeah. I feel like that's the. What you've got here. I think that's what you've built here with the likability. Yeah, yeah.

Imagine getting stuck in a shuttle with somebody who's just a nightmare. I mean, you can't go anywhere, and they're floating all around you all the time.

Yeah.

Probably like ruining the bathroom.

Squirting all over.

Oh, yeah, the squirt fashion. We gotta get that. One of our T shirts that we don't make is the word score. I squirted myself.

Just wear it internally.

I had an interesting factoid, but now it's skipped my mind. All right, so let's go right into our game. Is that cool?

Yeah.

Yeah.

So these are four people. So I want to invite Jay Kablone, Jade, Overgrown J. Stallone. Snacks. And Kelly. Kelly ruins everything to participate in this game. Now, some of these people are dead, some are alive. It's randomized.

How you get a nickname.

Yeah.

Something that you hate.

Yeah, yeah. Because you hate that, right?

Yeah.

It's just the way she looked at me and I said, that's how you.

That's how you are. Yeah, Even that. Even that Kelsey jumps on it. It's like, that's how you get a nickname. Kelsey ruins everything. I know. It's so funny, right?

It's good. It's a good name.

Like Kelsey. No, but the fact that Kelsey got cocky about the fact that that's her nickname, it's like, you know what my nickname is? Like, you know what really happened down there.

You used to be miserable, too.

I wish. I wish I was down there at the lunch. But I bet you what really happened is Amy says, I'm snacks. Kelsey jumps on and goes, that's not what we call her. And then I bet you Kelsey went, but my nickname is Kelsey wins everything.

I knew that.

I love that laugh. I know. It's either the Motley or the one.

Where she goes.

I can't believe you're our president. All right, so here we go. Here we go. Charles Kemmins Wilson. So I'll tell you who they are because you may not recognize his name. He's the founder of Holiday Inn. I'm going to do a lot of throwbacks companies here, so get ready. Some are dead, some are alive. So Charles Kemens Wilson was the founder of Holiday Inn. His net worth is or was $100 million. Alive or dead. I'll give you all the names and we'll go over it. Steve Case, the creator of aol. You've got mail. Remember that? Dead or alive. And then George Eastman. Remember Kodak? Kodak? Eastman used to be called founder of Kodak, dead or alive. And then Carlos Slim, fabled Mexican mogul, Actually wealthiest man at one point in the world, dead or alive. So Jay Kablone. You get the first vote. So Charles Cummins Wilson was the founder of Holiday Inn.

I was thinking to remember all these because I didn't write anything down.

Dada.

Right? Dead. Alive. Dead. Alive.

Okay. Oh, wow. You didn't have to do that because I didn't read each one for you, but okay, so you say. You say Charles Clemens is dead. You say Steve Case is alive. You say George Eastman is dead. And Carl Slimming is alive. Okay. Snacks.

Charles is dead. Steve is alive. George is dead. And what did Carlos.

He's a Mexican mobile. Oh. He started Telemex. This is equivalent to Verizon. Okay, so you're also doing the dad, dad.

I'm doing Dada.

Ok. Jesus Christ, Amy. That's your new nickname? Oh, no, I'm doing Dad. Dad. Oh, please.

Oh, God.

I'm a mother.

Don't let that be my nickname.

If you say oh, God, that's your nickname. All right, so Kelsey ruins everything I'm.

Doing Ada like Abba.

Okay, so you say, Charles is alive. Harley Ann's alive.

Steve is dead. George is dead, Carlos is alive.

Okay, so you said alive, dead, dead, alive.

Yeah.

It's just a shame that we speak so indignantly.

I know.

You know, and you encourage it.

Okay, so what'd you say? I'm doing, Dad? I didn't hear you. All right, so Jay Kablone, you got the Holiday Inn founder Charles. Charles Wilson. Correct. He's dead. So actually that goes to I'm. I'm doing data. That's Amy. And to J. Stallone, both. You got a point for that, Kelsey no points. So it's track your own points. 1, 1, 0. All right, Steve Case, the creator of AOL, is very alive. He's only six years old. You know, at least when I wrote stash projects. 61 now lives in Honolulu. So that's two points for. That's one point for Jake Blone.

We're gonna tie no matter what.

One point for I'm doing Dada. Well, you know, tells me to come back here. This one, George Eastman, the founder of Eastman Kodak. All of you, including Kelsey, ruins everything. Gets it right. He died in 1932. I was trying to throw like, a screwball in there. Like, what's going on? Carlos, swim. Swim. Carlos. Slim, who ironically is not Slim. Look up Google him. He's worth at least at the time. I wrote down 59 bill. 59 billion. He's alive and well, 79 years old and eating tacos.

Look at that.

So, dad.

Dad.

Yeah. Four points to I'm doing dad at four points to Jay Ramone. And was that one points to Kelsey?

I got two.

Two. Two points to Kelsey Rudens everything.

What was that?

Two points that Kelsey ruins everything. I like you guys. Mike runs everything now.

Well, we love you.

We love you.

I love you guys. And I won't call you. I'm doing dad. That's just for today.

Okay?

You're not gonna call you snacks either, though. That's. No, you. You don't really want that. Why do you say that, Jeremy? So. So Amy comes in the office and I play pranks on her regularly. I left like a bank robbers note once trying to get money from her. She slid down the door yesterday. Like, Kelsey and I have a private Meeting she. There's a note that comes on the door, says, please don't fire me. Very funny.

The funnier part was, so we had the door open, and then Mike's like, I'll close it. And then he was like, I don't want Amy to hear us talking about her.

And she was like, oh, totally listening in. Totally listening in. So I put. I. There was a bag of jelly beans kind of floating around the office. And so I tore her up in the bag of jelly beans. And she has a scarf she keeps that she sits on, and when she gets cold, she puts over her shoulders. So I pack her scarf with loose jelly beans. And I come into the office this one morning, she's sitting there working away, typing away. I'm like, oh, she's not going to make a comment about the 700 jelly beans she's sitting on. And she's working away, working away. And all of a sudden I hear this in the middle of the day when she picks up her scarf and all the jelly beans come out.

I am no princess. And the peak. And I'm like, I sat on 700.

You've been sitting on 700 jelly beans all day? And she's like, no, I didn't even notice. I thought I had a new massage chair.

And then they all flew up in the air and they showered down all over me. They were coming out of my shoes for the rest of the.

But it's not my intention. All right, Kelsey, have anything else to talk about?

Oh, no.

But if you do have questions, shoot them to ask mike michalowitz.com and we'll do a video segment on them.

Yeah, we're doing cool little videos in here. Jacob Loan's recording them. Are they up online already? On YouTube.

On YouTube, I'm putting. I'm dripping, like, one a week. I'm doing good.

And how do people subscribe to YouTube? What's the website?

Mike McCallowitz.

Mike McCalla.

Just. Yeah, just search Mike McAllister. I mean, you can't make.

We should put. If you're up for it, put a composite of her laughing together. Could you do that?

Yeah, that's.

That's a good one.

I know. It's a lot.

That's a good one.

Yeah, it's a lot.

Keep it with me always.

But the thing is, on the camera, what's so fun is you can just. The second she pushes the mic away and slides to the side, like, you know, she's laughing. Yeah. Now look at that wheezy sound.

I think it was her, Muttley.

Like, two. Two episodes ago, maybe three episodes ago, she started laughing and she, like, ducked away from the camera.

Oh, did she?

Yeah. Like. Like actively, like, ducking?

Yeah. I can't do it because Amy's right here.

Yeah.

Yeah.

Oh, you do the ducks? Yeah. You do those big ducks. All right, guys, I think it's time to get ducks.

You do those big ducks.

You do like. You go way off.

Big ducky.

Are we good, Kels? All right, let's wrap this puppy up.

Don't forget to subscribe.

Thanks, Kellos. Who ruins everything. So here's one more thing you can do in addition to subscribe is go to mikemicalitz.com or if you can't spell Michalowitz, I get it. It's mikemotorbike.com I actually scrolled Michalowicz on in high school. I scrawled it once onto your desk, and I was hoping you'd get in trouble for writing my name. And I was like, that didn't work. But if you don't ask about it, go to mikemotorbike.com it'll bring you to the website. Click on the option says, get the tools. I got tons of free resources waiting for you right there, right now. All right, we'll see you guys later.

Bye.

Satisfaction.