Mike KoenigsAi Accelerator and Superpower Accelerator

Day 7 - 12 Days of Multipliers

Name: Day 7 - 12 Days of Multipliers
Uploaded: 2026-01-21T21:00:56+00:00
Duration: 40 s
Channel: Mike Koenigs
Description: This content was created by Mike Koenigs. This content was uploaded by Mike Koenigs. This is a YouTube video titled "Day 7 - 12 Days of Multipliers"…

21 Jan 2026 · 1 min

Watch on YouTube

0:40

This content was created by Mike Koenigs. This content was uploaded by Mike Koenigs. This is a YouTube video titled "Day 7 - 12 Days of Multipliers" (created 2026-01-21) featuring a single speaker giving marketing and podcasting advice: emphasizing the need to establish credibility, authority, and positioning; repurposing podcast episodes into articles for websites and social media (LinkedIn, Facebook); publishing adapted content on outlets like Entrepreneur and Forbes; borrowing credibility by guesting on other podcasts; and using podcast exchanges to build reciprocity.

Chapters

No matter what business you're in, you need to know that you and your business are going to be researched. And you've got to create credibility, authority, and positioning. One thing I absolutely love about podcasts are you can adapt them into articles and post them everywhere on your website, social media like LinkedIn, Facebook, and in our case, we adapt our articles and podcast episodes into articles that we publish on Entrepreneur, Forbes, and other magazine sites. If you're on someone else's podcast, you can borrow credibility. And if you have your own podcast, you can build reciprocity by doing a podcast exchange.