Justin R. LesterFounder & AI-Ministry Strategist, TheoXTech · Pastor. Professor. AI Strategist.

Guest Follow-Up Is a Ministry, Not a Memo

26 Jul 2025 · 0 min

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This content was created by Justin R. Lester. This content was uploaded by Justin R. Lester. This is a YouTube video titled "Guest Follow-Up Is a Ministry, Not a Memo" created on July 26, 2025. It features a speaker discussing the importance of consistent guest follow-up in church, comparing it to marketing strategies used by brands like Telfar and Nike.

If people come to church once every six weeks on average. Your guest follow up needs to go the entire six weeks. Talk back to me. One email. When church is over ain't gonna get them back. Email, text, AI twin, voicemail, call drops. The same way that what Telfar and Nike are following up with you is the same way. Because you know what? They're giving you some shoes. You are taking care of their soul.