In this conversational interview, Nick Hutchison and a guest (likely Grant Cardone) discuss scaling the Book Thinkers platform tenfold, envisioning it as a major revival for books. Hutchison emphasizes the compound effect of small, consistent actions and delayed gratification as the engine behind recent rapid progress. The speakers reflect on past regrets about thinking small for decades, wishing they had pursued larger, more ambitious growth earlier. They also critique the common cultural advice to “relax” and settle for modest goals, arguing that such attitudes hinder transformative success. The dialogue blends enthusiasm for future expansion with reflective insights on mindset and ambition.
If you put Book Thinkers on 10x, you'll be— you could be— you could be the biggest thing that ever hit books. You might be the revival for books.
I will be, and I am putting it on 10x. And there's a lot happening, man. I mean, the last couple months are a blur, and I love it. I love it. And now I have people like you on video saying Book Thinkers, man. A few years ago, you would have told me that, I would have said you are lying. And now here we are and it's only going up. And so that's what I love about the work behind the scenes, the compound effect, small steps in the right direction. Let them all pile on top. Delayed gratification. It's about tomorrow and today, but it's also about tomorrow. And that's what you were so good at. I mean, 30 years, you built it. Talking about regret, you wish that you built it a little faster, a little bigger, more ambitious.
You know, what I wish is I wouldn't have wasted the first 22 years thinking small, man. I should have been like, I should have been thinking about the big expansion the whole time. But unfortunately, I had a lot of people around me like you do, like you have, telling you, be 1X. They don't say that. What they say is, man, why don't you relax? You only live once. By the way, they don't even know if that's true. Why don't you relax? Why don't you take it easy, man? What you worried about? Money isn't everything. Can't you just be happy? When's enough enough? Blah, blah, and blah. But and they're not telling you that; they're talking to themselves. I know they think they're talking to you, but they're really talking to themselves.