Have you wondered what separates you from a world-class endurance athlete?#TheIronCowboy #Motivation

A little bit different? No, 1,000% average. In fact, I joke with my kids all the time. Um, like, I— after the 50, like, people were convincing me, they're like, you're different, you're— there's genetics, isn't this? You can't achieve— I can't do that. And I was like, no, trust me, I'm— you can do this. And they're like, nope, I can't. And I'm like, no, trust me, you can. And so I went down that rabbit hole and I got all the tests done and my epigenetics and trying to find these genetic markers. And I, I joked, and I, I got the results back and I sat my kids down and I was like, hey, Get ready. I'm about to tell you the gift they gave you at birth. And then I joke and I say the first line of the report was, you're an average white Canadian. But the reality is there's not a single genetic marker in there that separates me from anybody else. And in fact, that's been one of the more challenging things in terms of like marketing my speaking and marketing our retreats and marketing our mastermind is people like, well, I can't do what you do. You're different. And I'm, I'm here to tell you I'm not. And