Nick HutchisonFounder and CEO, BookThinkers

If I gave you $10k to read ONE book by the end of the month, would you do it? Of course you would!

10 May 2024 · 1 min

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In this brief motivational monologue, Nick Hutchison challenges viewers with a rhetorical $10,000 incentive to read a book within a month, using the question to highlight how people prioritize money over reading. He argues that reading is a matter of priority, noting that many claim they lack time for books. Hutchison emphasizes that books can distill massive business insights—equivalent to billions of dollars—into inexpensive, $20 volumes, and urges the audience to leverage this condensed knowledge to accelerate personal and professional growth, ultimately reaching their potential.

If I gave you $10,000 to read a book by the end of the month, do you think you could do it? That's one of the questions that I love to ask people that tell me, Nick, I'm not a reader. I don't have time to read. See, it's a question of priority. You prioritize the money, but you don't prioritize the reading. Some of my favorite books of all time literally condense billions of dollars of business lessons into a $20 book. So start to use these books to make more progress in your life and rise to your potential. That's the power of books, man.