Nick HutchisonFounder and CEO, BookThinkers

Trust Your Increments by Laura Casselman!

7 Jul 2023 · 1 min

Watch on YouTube

0:33

In this brief video, Nick Hutchison reflects on his business’s recent breakthrough of achieving $50,000 months, contrasting it with a year‑earlier moment when he celebrated a few thousand‑dollar deal. He attributes the jump to a deliberate shift in mindset: thinking bigger and delivering more value. Hutchison cites Laura Casselman’s book Trust Your Increments as the source of this philosophy, emphasizing that the effort required to think big is the same as thinking small. He ends by urging viewers to get the book to catalyze their own mindset change.

Chapters

We just had our first couple of $50,000 months as a business, and it reminds me of a time just a year ago when I was fist pumping in my car after getting a couple thousand dollar deal. So what changed? I mean, after all, as Laura Castleman says, it takes the same amount of effort to think big as it does to think small, after all. So what's changed? We're thinking bigger as a business. We're providing more value, just like Laura Castleman teaches in this book. So if you need a change in mindset, make sure you grab a copy of Trust Your Increments.