Nick Perry says stop sending vague "just checking in" messages to silent prospects. Instead, send one honest note acknowledging the silence and assuming they went another direction, then invite them to correct you. It puts the choice back on them and kills the desperation.
Never ever go back and forth with a prospect or seller after they ghosted you. It's tempting to chase, but every follow-up after silence makes you look desperate. Don't keep emailing or texting the prospect saying, "Just checking in, just following up if you have any questions." Neither of these gives the prospects a real reason to engage. It feels needy and it makes you easy to ignore. Instead, reach out to them and put the ball back in their court. For example, you might say, "Hi Mike, this is Nick." I've reached out a couple of times and never heard back, so I'll assume you've gone in another direction, which is completely okay. I genuinely wish you the best with your project. But if I'm mistaken and you still like to talk, I'll be glad to help. If you want to use my AI, which is trained on thousands of six-figure closes, then comment "cartel" and I'll reach out.
