Nick PerryFounder and CEO of 7 Figure Cartel

You’re Overpaying for Brand Names — This Hack Will Save You Thousands

10 Feb 2026 · 1 min

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0:37

In this short instructional video, the speaker warns rental property owners that they are often overpaying for furniture because many high‑end brands use a practice called white‑labeling, where low‑tier manufacturers produce furniture that looks identical to premium pieces. To avoid this markup, the speaker demonstrates a simple online hack: after copying the URL of a desired couch (or other furniture) from any retailer, prepend "dupe.com/" to the link and press enter. The dupe.com service then returns comparable items from alternative sellers at lower price points. The speaker advises viewers to save these cheaper alternatives and share the findings with their property managers, enabling cost‑effective furnishing of rental units.

Chapters

Never ever buy furniture for your rental properties again without knowing this because you'll end up paying too much for furniture like most people see, the furniture industry loves to do this little thing called white labeling, which basically means the low tier brands use very similar furniture makers and quality styles to the high tier brands. So here's how to get better quality at a more competitive rate. Go to the website that has the couch you want to buy. Click on it. Then before the link, type in d u p e.com forward/ and hit enter. What will happen now is it will pull similar options for your furniture of choice at better price points. Save this and send it to your property managers because you should.