Be a Schedule Builder, Not a To-Do List Maker-Nir&Far
11 Dec 2025 · 1 min
Nir Eyal argues to-do lists fail because they reinforce negative self-image, invite distraction, and ruin downtime. Time-blocking your calendar instead creates identity change and protects what matters. Marc Andreessen uses this method.
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Hi, I'm Nir Eyal and this is the near and Far Podcast. This podcast is about business, behavior and the brain. On this show, I do a few things. I read quick articles I've written about topics shaping your behavior. I interview authors of books I enjoy, and from time to time I devote episodes to answering your questions. If you want to ask me a question, visit the podcast page on itunes, go to Ratings and Reviews and ask me a question. By leaving a review, I promise to read it and possibly include your question of future episodes. So please ask me anything now. Enjoy the episode and for more, you can always Visit me@nearandfar.com.
Be a Schedule Builder, Not a To Do List Maker By Nir Eyl Narrated by Johnny Heller Imagine you bought a new phone, but at the end of each day, every day, the operating system crashed. Would you keep using the faulty phone? Of course not. You take it back to the store, complain, and get a new one. And yet, many people run their entire lives on a faulty operating system. It's called the To Do List. Have you ever met someone who runs their day using a to do list and actually finishes everything they said they do? Me neither. To Do List devotees keep a running register of all the things they promise to get done, but at the end of the day, they're surprised to find the list of completed tasks has gotten longer, not shorter. The next day, they repeat the Sisyphean practice. Their days, months, and sometimes entire careers are spent in a harried blur of never getting enough done, even though they're using a technique that's supposed to make them more productive. It's time to shed the constant stress and toxic guilt of not checking off enough little boxes and finally, understanding why running your life with a to do list is like running your Life on Windows 95. Ultimately, you'll find that using a schedule builder to make a weekly time boxed calendar instead of relying on a to do list is the right way to go. But before we get into that, let's discuss what's wrong with to do lists. 1. To do lists perpetuate harmful self stereotypes. 2. To do lists lead to distraction. 3. To do lists destroy the fun in life. 4. The best to do list is one you make with a schedule builder. Don't get me wrong, time management practices, like any tool, aren't inherently harmful or helpful. It comes down to how they're used. A hammer can be used to build a house or bash someone's head when it comes to using to do lists, getting tasks onto a piece of paper or into an app is a very good thing. I do this all the time. No problem there. What I argue against is the way many people run their lives with a To do list, as I did for decades. Every morning when I'd start my workday, the first place I'd look was my to do list. I'd start checking off boxes, unaware that I was using the tool all wrong. It's a broken operating system and I'm glad I've updated it. Here's why To Do Lists Perpetuate Harmful Self Stereotypes Ever notice how much easier it is to add things to your to do list than to actually do them? With no constraints, we just fill up our to do list with even more things we'll never finish. Back when I was letting to do lists run my day, I'd blame myself for not finishing tasks. I used to think there must be something wrong with me or with my inability to follow through. I didn't realize this negative self talk reinforced a kind of stereotype that made me less likely to accomplish my goals, as I described in my book Indistractable Several studies have found that behavior change requires identity change. That is, long term adherence to a new set of actions necessitates seeing ourselves differently. If you want to get in shape, you can't give up one month after setting a New Year's resolution. You must see yourself as an athlete so you can commit to exercising for the rest of your life. If you want to effect social change, don't just vote. Be a voter. If you want to, stop procrastinating and find yourself frequently distracted, don't make promises to yourself you'll lay to break. Be indistractible. The difference may seem minor, but several studies have shown we tend to conform to our self image. Identity precedes behavior. What kind of identity does an ever incomplete to do list reinforce? Though there haven't been direct studies, one can infer from existing research that it isn't a positive one. Having a constant reminder that you didn't do what you said you'd do cements a self stereotype. We begin to see ourselves differently day after day, week after week, year after year. The fact that we don't do as we say takes a toll. Eventually, we begrudgingly accept not following through. I'll finish it tomorrow. We tell ourselves, what's one more day? We repeat this cycle until eventually and subconsciously, the narrative begins to change from what we do to who we are. I'm not good with deadlines. We say. I must have a short attention span. Faced with the constant dissonance between what we've promised to do and what we actually accomplish, we begin to see ourselves as the problem. We stop asking whether our time management system is no good and start to believe maybe I am no good. We bind to a self fulfilling prophecy this happened to me. I allowed myself to believe I was the kind of person who is easily distracted and I therefore became increasingly distractible. I started telling myself I was bad at managing my time and began acting accordingly. Unfortunately, when we look around and see the endless to do list apps and productivity life hacks telling us to just write things down to get things done, it's no wonder we think we are the problem. But it's not you or me that's broken. Rather it's the to do list methodology that screwed up. To do lists lead to distraction. To do lists are supposed to keep us on task, they don't. Rather, running your life using a to do list leads to more distraction, not less. To understand why it's important to understand what distraction is really, A distraction is any action that pulls us away from what we intend to do. The opposite of distraction is not focus, it's traction. Both words come from the same Latin root to hate, which means to pull. Both words also end with the same six letter word action, reminding us that both traction and distraction are actions we decide to take, not things that randomly happen to us. Understanding the distinction between traction and distraction is critical. By this definition, we cannot call something a distraction unless we know what it is distracting us from. Therefore, we can't say we got distracted unless we have defined in advance what is traction for us at that moment in time. Whether something is a distraction or traction has little to do with the activity itself. Rather, it is forethought that differentiates the two. Playing video games or watching television can be an act of traction if that's what you plan to do with your time. Conversely, working on a task most people would laud as productive can be a horrible distraction if it is not what you committed to doing with your time. When I used a to do list to run my day, I'd start the morning ticking off tasks thinking I was on point. I didn't realize I was letting my to do list lead me towards distractions that were preventing me from reaching my goals. For instance, even when I knew I had a big project looming and needed to spend the morning working on it to meet my deadline, glancing at my to do list gave me permission to escape into doing something, anything else. Oh my to do list says it's time to rearrange my desktop icons into color coded alphabetized folders. Okay, I guess I'll do that real quick before I start writing that report I've been putting off. When that's done, I probably still won't feel like doing the hard work of focusing on that report. So I'm going to reconstruct my to do list so I know exactly what has to get done for the next six years of my life. Then I'll get back to writing that report. Or maybe I won't to do lists allow us to get distracted by the easy or urgent tasks at the expense of the important work. We get pulled off track by the most pernicious form of distraction, the kind we succumb to without realizing it's happening. We run faster and faster in the name of getting things done without realizing we're headed in the wrong direction. When we realize we didn't allocate the necessary time to work on the most important tasks, we justify it by telling ourselves there isn't enough time left anyway, or I'm not in the mood and with a few clicks we make the hard work disappear by pushing it off to the next day or the next. I'll definitely get to it tomorrow, we tell ourselves. But of course, with the rotten To Do List system unchanged, we repeat the same hopeless steps the next day. Not until the deadline looms over us do we realize we could have done better work and would have avoided this crushing stress if only we dedicated ourselves to the important project when we said we would. Instead, we allowed the to do list to distract us with frivolous tasks that gave us the deceptive feeling of being productive when we didn't feel like doing what we said we would to do lists destroy the fun in life. Finally, and perhaps most annoyingly, there is what to do lists do to our leisure time. I call this phenomenon the Tyranny of the To Do List. A tyrant is a cruel and oppressive ruler. Tyrants make subjects do things against their will and strike fear into people's hearts. Okay, maybe I'm exaggerating for a dramatic effect. No one was beheaded for defying their to do list. However, to do lists make us lose our heads in other ways. Namely, they occupy our minds like a hostile army, stressing us out and sapping enjoyment from life. Before I staged a coup d' etat against my to do list, I used to let my unfinished tasks invade my thoughts. In leisure time, I'd sit down for a pleasant dinner with my family, only to start thinking about all the things left undone on my to do list. Later, when I'd play with my daughter, the unchecked boxes tormented me and sometimes kept me up at night worrying. A recent study found that intrusive thought, including thinking about what we should be doing, can kill the enjoyment of life's most important pleasures. The tyranny of the to do list comes not only from its power to waste our time while working, but also its ability to take over our minds while we're trying to actually have a life Time Studies show Americans far underestimate how much leisure time they have. Both mothers and fathers in several Western nations spend significantly more time with their children than previous generations. Yet even though Americans have time to watch on average nearly 45 hours of television every day, they report feeling busier. We spend tons of time relaxing, and yet, ironically, we feel less relaxed even when we take a break. My hunch is that few working professionals today, especially high performers, even remember what leisure time is supposed to feel like. They've simply forgotten how wonderful it feels to have the peace of mind of spending time solely focused on their children or taking a walk or thankfully, there's a research backed way to help you reclaim more joy from every minute of your day. The best to do list is one you make with a schedule builder. To free yourself from the tyranny of the to do list, you must break the habit of looking at your list to tell you what to do. So what's the alternative? It's time to upgrade your life Os and build a weekly schedule instead. Keeping a schedule seems simple, yet most people don't do it or don't do it correctly. They plop a meeting or two onto their calendar and leave the rest of it blank. A better approach is to use what psychologists call setting and implementation intention, a fancy term for deciding what you're going to do and when you're going to do it. Planning in advance how you intend to spend your time is the only way to know the difference between traction what you said you would do and distraction anything else. Keeping a calendar is not only useful for work related tasks, we can hold time for our important relationships and for investing in ourselves. The practice fixes all three faults of running your day with a to do list. First, being a schedule builder instead of a to do list maker affirms a better self image. As we've learned, measuring yourself by how many boxes you checked off is a terrible idea. People are awful at predicting how long a task will take them to complete. Hence our habitual failure to finish the tasks on our to do lists. From now on, measure yourself not by what you finished, but whether you did what you said you would do for as long as you said you would without distraction. Rather than reinforcing the self image of someone who pushes unfinished tasks from one day to the next unable to keep commitments, a properly built schedule reinforces personal integrity with every distraction free time block. Second, unlike a to do list which tends to lead us to work on urgent or easy tasks rather than important work, deciding how you will spend your time in advance has been shown to lead to fewer distractions. A schedule makes it more likely you will stay on track by adding the constraint of a fixed period of time. When you know you only have one hour to work on a task, you become more focused instead of letting yourself flounder. Finally, using a schedule brings back the fun in life by relieving the feeling that you should be doing something else. If you schedule time to play video games, there's nowhere else you should be and nothing else you should do. You can finally enjoy leisure time without guilt. In fact, doing work when you schedule time for fun would now become a distraction since it's not what you plan to do with your time. If you're ready to build your own schedule, I provided an in depth guide and schedule maker on my online blog nearandfar.com I also walk through common excuses and objections as well as spell out the important steps to get the most out of your calendar. By approaching the practice like a scientist rather than a drill sergeant in making the switch, you'd be joining other illustrious converts such as Marc Andreessen, who is perhaps the best known investor in Silicon Valley. In his widely read guide to personal productivity, Andresen confidently proclaimed, don't keep a schedule. Andreessen's advice gave me pause. How could such a smart person rebuff the thousands of peer reviewed studies showing otherwise? At the time, my argument to Andriesen's minions was that perhaps what works for Andreessen may be the exception. That doesn't prove the rule. However, 13 years later, Andresen changed his mind. Turns out the schedule free life wasn't working for him either. In a recent interview, Andreessen said, I've basically done a complete 180 degrees off the model that I had from 1314 years ago. The typical day for me right now is quite literally following the calendar very closely. I'm trying to have as programmed a day as I possibly can. Welcome to the Schedule Builder Club. Mark Andreessen has no lack of money, but he has the same 24 hours in a day that you and I have. He's realized keeping a schedule makes it possible to devote his precious hours to the things that matter most to him. Andreessen deserves credit for publicly upgrading his life operating system. We can all upgrade our life operating systems and learn better ways of getting more out of our day. And fortunately, this upgrade is free.
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