Making Money Doesn't Have To Be Difficult

Hey, how's it going? It's Olly here. Very warm welcome to the Ecommerce Freedom Podcast. So just before we dive in, I've got two special new resources for you. First resource is a PDF with 15 smash hit products on it, ready to go. Examples of products you can sell on Amazon. So you can use this for inspiration or you can just see, you know, what types of products do really, really, really well. I've even included revenue examples so you can see the amount of money that each product is likely to generate. The Amazon Marketplace. If you want to grab this free PDF, just go to ecommercefreedom.com and you'll see a link at the top of the page where you can grab the PDF. The second resource I want to give you is a free Amazon Accelerator call. The whole point of this call is for us to have a quick chat and we'll gather up a little bit of information about your situation and together we'll develop a plan for you to build an Amazon business that either works as a side hustle for you or could replace your job and will take into account your situation, your experience, your background and give you a clear set of action steps to go ahead and build the business. If you want to book one of Those, go to ecommercefreedom.com go to the top of the page and click Amazon Accelerator Call. Fill out a quick form and you can book the call. Alright, thanks so much for joining me for another episode. This one's going to be good and enjoy it. Hey, how's it going? It's Ollie here, so you might notice that audio sounds slightly different today. I'm actually sitting outside in a park next to the sea near a bridge here in Stockholm, so you might hear a few sounds. I think that's a train over to my right. You might hear some people walking past and stuff today. That's the reason why, because I'm outside and I've been thinking about what to talk about on today's episode and I had something, had a topic I really wanted to discuss which I might end up doing on a, on a future episode, which was the concept of competition on Amazon and how everyone worries about it, but really, you know, it's just so asinine and I was going to prove and talk about why competition on Amazon really isn't a problem. And just time and time and time again it's been proven that it's not a problem. I think I might talk about that next week. But today as I was out and about trying to find A spot to sit down and record this podcast. I realized that a much bigger, more powerful lesson emerged for me that you've probably experienced before in your life, the lesson that you'll probably need to learn at some point as well. And I thought I'd talk about that instead. So why am I out and about today? Why am I not inside, you know, with my microphone where I usually record the podcast? Why. Why did I decide to leave and record a podcast outside? Well, number one is 29 degrees Celsius today. And in my apartment, it's about two floors up. No, sorry, four floors up. It's boiling hot, right? I mean, we've got a fan and everything and, you know, that helps, but I don't know, man, it's just too hot in there. So I thought to myself, well, instead of, you know, sitting inside and when I record the podcast, I have to close the window, right? Because we live on quite a busy street, so there's always sirens and cars going by outdoors. I would have to close the window and it would just get hotter and hotter and hotter and hotter. So I thought, well, to make things easier, why don't I go out and about, find a nice place to sit outside and just record the podcast there? Well, I actually left the house, I believe it was about 3:40, and set out to try and find a place to record the podcast. I was looking around for somewhere. I walked out my apartment across the road and then realized, oh, actually it's going to be hot outside. I need to get some water. So I got some water from the shop and then walked down this path which leads to the sea, which is like, right next to my apartment. It's not like a beach or anything. Stockholm is made up of like, loads and loads of islands, so there's just parks and water everywhere. Anyway, walk down this path to the sea and sooner or later I realized that while I was walking along the water, there was going to be absolutely nowhere suitable for me to record this podcast, right? It was too noisy or it was too crowded or I felt like I'd be disturbing someone. So people like sunbathing and stuff, jumping in the water, relaxing. I didn't want to, like, you know, be talking quite loud right next to them, like quite obnoxiously. Also, it's kind of difficult to focus when there's loads of people around, right? So I wanted to find somewhere quiet and it just wasn't happening. So I kept walking about and I walked all the way around the seashore, right, and walked up the path next to A bridge and just kept looking for places. And by this point there was like half an hour gone by and I was like, man, feels like this is a slightly wasted expedition, right? And then I found a scooter. I jumped on the scooter and started riding around Stockholm trying to look for a spot. Now it's at 4:50, so it's been about an hour and I found finally found a place to sit down and record the episode, right? So it took me an hour to find somewhere to sit down and actually make this episode for you. So by this point, we're about five minutes into the episode, you're probably thinking, ollie, what, what are you telling me this for? How is this relevant to building an Amazon business? And then, you know, you're just ranting, have you gone insane? Have you got sunstroke? First of all, I think I do have a bit of sunstroke. But aside from that, there is a point to this. The point is it's easy to spend a lot of time and a lot of energy trying to find the most efficient, easy way to do something, right? Sometimes we end up going round and round the houses, quite literally in my case, to get a task done, whether it's through outsourcing, whether it's through sort of gritting your teeth and just cranking on with the work, you know, in some non efficient way. You know, it's very easy to be unbelievably unefficient when you're trying to get stuff done, right? Sometimes the easiest way to get a task done is just to sit down and get on with it. And the answer is right there in front of you. I think if I had just closed the window and just accepted I was going to be a little bit hot, right, for say 20 minutes, while recording a podcast would have been way easier, way less frustrating and way more efficient than going outside and trying to find a place to do the podcast. In fact, I've wasted an hour. And I was calculating the other day, like the tasks I do when I'm really focused on a task that's going to create some kind of promotion, some kind of product launch or something like that. I calculated how much money I actually make each hour and it came to something like 1400 pounds in profit per hour, or maybe not profit, but post tax income. 1400 pounds of post tax income. So after VAT, after estimated refunds. So what that means is after all this messing around, trying to find a spot to sit down, rather than just sitting down in my apartment, accepting I'm going to be a little bit hot for a while, or maybe just recording the podcast with the window open and just saying that there's going to be background noise, right? I basically cost myself 1400 pounds and wasted a load of time. Now it's not the end of the world because, you know, actually was quite fun riding around, like this huge bridge that goes over the water, which I was riding over on a scooter with a bunch of cyclists who were commuting. And you know what, that was fun. So it was not like it was complete waste of time. But the point still stands. Like there's usually a very, very easy, efficient way of doing something standing right in front of you. For example, let's bring this back to the Amazon business, right? Every month, on average, I release a PDF full of products for people to launch on Amazon. Every month I do this, right? So, you know, my virtual assistants are the ones who research them, right? In fact, they spend eight hours a day researching these products and on average they find two products a day. So four hours goes into finding every product from each one of those products, put maybe one out of every 40 onto a short list. And they're the products that are, you know, the best of the ones they find. And then I cherry pick the very best, best ones out of the shortlist and either I launch them myself if they fit within my brands, or I pass them to clients, or I put them on one of those lists, right? And you might have been looking for a product for a long time now. You might spend a little bit of time every day looking for products. You might have bought software to find products. You might, you know, be buying courses and stuff to learn how to find products, right? And that's good and you should learn how to do this stuff. But sometimes the easiest way to get a task done is staring you in the face. Because I launch a PDF with tons of products that are perfectly good to sell on your account every month. Funny thing is, I actually have a couple of clients who regularly take a product from one of these public PDFs that I release and they just launch it. They don't, you know, doubt whether the product will sell. They don't worry that loads of people are going to be seeing the same product. You know, they're not concerned with all that. They know that these products have had a lot of research and time and energy put into them, otherwise they wouldn't be on the list. And they trust me, right? So they launched the products. In fact, I had a client just last week who sent me A screenshot of a ton of sales he'd made by selling steel wool, wire wool, which is one of the products on the public PDF that 70 people see every single day, that I use as a lead magnet. Right. You know, 70 people see that product every day, and yet the niche is still not very competitive. Why? Because people see these products, that doesn't mean they're going to take any action. Right. You'd be surprised the amount of people who see these products and these opportunities and do nothing. It's pretty staggering, actually. I'll be willing to bet the person who is my client who launched that wire wall was probably one of the only people to launch it, probably was the only person who saw it, who actually launched it, and he's made a ton of sales. So which things do you need to get done in your business, you know, over the next week, over the next month, that do have a very easy solution? Is there a solution staring you in the face that could make things way easier? It's always a good question to ask yourself. One second, there's a couple people walking past. It's quite funny. Some Swedes are really, really quiet. In fact, most Swedes are really quiet, but they get the occasional one who's like, completely the exception to the rule, and it's just really noisy. It's brilliant. Anyway, have a think about it. You know, is there a problem you need to fix in your business where the answer is staring you in the face? You know, do you need to keep looking for products or could you just pick one from a list that you've seen and test it and see how it goes? This can apply to so many areas of your life as well. You know, sometimes the easy answer, the one staring you right in the face, is the one to go with. Cool. Well, I hope today's episode has been helpful. I'm glad I finally got to record it. If you want to go to ecommercefreedom.com and there's a load of links for you to help you out, there's, like I mentioned, a list, PDF list of products you can grab if you want. At the top of the page, there's an Amazon accelerator call. You can book with me personally, get some of your questions answered, and we can build you a plan to hit your goals. So do that if you want, and I'll catch you on next week's episode.