This is a YouTube video titled "What if Amazon copies your product?" containing a monologue or talk from March 12, 2022, discussing strategies for new Amazon sellers to compete against Amazon's own branded products by focusing on premium offerings rather than competing on price. The content features a single speaker providing advice on product positioning in the Amazon marketplace.
What if Amazon copies your product? It's a question I get a lot of the time from new Amazon sellers. What are you going to do if you launch an amazing product on Amazon? It gets copied by Amazon themselves. Well, thing to understand about Amazon's brands, they're always going for the absolute bargain end of the marketplace. They want to offer something really cheap. So the way you beat them is by offering something extremely premium, be the most expensive product in the marketplace, beat the best seller. Then Amazon won't want to go anywhere near you because they buy things in huge volume and they charge very, very small prices. So if you offer something very, very premium, you'll be fine. Amazon won't be able to go anywhere near your product.
