In this YouTube short, Tommy Dobczyk reacts to a poorly structured business proposal for the "Land Shark Restaurant". He uses a vivid Ghostbusters metaphor—comparing the team's reaction to the iconic slime‑covered transformation in the film—to illustrate how the deal was exposed as fundamentally flawed. Tommy walks through how he and his team dissected the proposal, "punch[ing] holes" and turning it into "Swiss cheese," highlighting unrealistic budget assumptions such as feeding ten people a week for only $500. He stresses the need for the team (referred to as Tracy and others) to tighten their numbers across key variables (X, Y, Z) and provide proof of feasibility. Rather than merely dismissing the deal, Tommy frames his critique as a value‑add advisory, offering concrete steps to improve the proposal and positioning his expertise as the reason the team sought his guidance.
Are you in the deal room?
Literally explode their brain to split in half. And like they turned into a Ghostbusters, like, freaking animated character over the fact that I told them that Deal Hunter was telling them that their deal was not good, right? Like they had some sideways movement on their deal and they needed to take a look at it. They literally morphed into that thing that Rick Moranis changed into in Ghostbusters. If you don't know the movie, you know what you got to do. So if you don't know the reference, homework. So give it to yourselves. I don't care. But the point being is that like Tracy was told, you know, Tracy brought this deal sight unseen, basically. We ran through it and it had a lot of— we were able to punch a lot of holes in it, turn it into Swiss cheese and say, hey, this is something we need to look at more. That to me is the bonus. That's the gift. Of the Land Shark Restaurant is it's unrelentless. Like Catherine, it has no— it's not worried about your feelings. It's not going to be like, oh, sorry, sweetie. Like, sure, you got a good deal. Let's try to find an Arabian prince that'll buy this.
So it was really amazing. And when I went and had my 3:00 call with the whole team, one of them wasn't able to be there. It ended up being on a phone call because somebody, you know, you know, technology anyway. And I basically was able to just say, listen, you know, I appreciate this project that you have and I think it can be successful. But in order for me to raise money for it or to promote it. I've, we've gotta tighten up X, Y, and Z. Things have to match. Like all, I went through all the things. I said, I want you to prove, prove your budget for me. I don't believe you can feed 10 people a week on $500. If you can prove it to me, like, you know what I mean? Like all these things. And they were super appreciative because I came at it with a value add, not a, this the way it is sucks and I don't wanna do it. Right, right. It's huge because it can be a really good thing. They just need to tighten up their numbers and improve everything, make everything match. Right. But, you know, that's why they seek us out, because they want expert advice.