Tommy DobczykOpportunity Zone Advisor, OZ Wizard · Director of Development | Certified Opportunity Zone Advisor

Go Viral: Build a Spiderweb of Engagement & Reach! #shorts

1 Sept 2026 · 1 min

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0:31

In this short monologue, Tommy Dobczyk outlines a "spider web" approach to making content go viral. He describes broadcasting the content through key contacts—starting with Lauren in Washington—and then extending the reach north‑to‑south, from Washington down to California where Blake and Katya are located. By creating this networked distribution, the content spreads organically, generating viral momentum across a broad geographic spectrum.

Chapters

Mm-hmm. 7, put it out and create the spider web. Right. And, and so if I got Lauren in Washington, in, in the, the, the broadcast or sent out from here, it's being sent out from here. It's, so everybody must want it. Mm-hmm. Right. And so then it gets something that, uh, what you would call viral. And then not only that, but go north to south, Washington down to California, you know, where Blake and Katya are. It's create, it's creating that spectrum.