Tommy Dobczyk compares month-to-month and 3-year commercial leases. A 3-year deal saves tenants roughly $20-$21K. He recommends landlords lead with that number as a marketing hook to close deals faster.
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You got month-to-month style pricing right there. Looks great. Here's the 3-year lease pricing. Look, there's not much of a difference here. I like that. There's $20,000 difference maybe. So monthly savings for the, for the tenant shows them right there. You can make, you can make marketing or advertising based just on that, sir. Right? You're like, come get in this deal right now with, if you put down whatever it was, put down $100,000, this place will be yours for 3 years. You pitch it like you're just pitching it straight out that way. Instead of, I don't know how much it was, but the idea is that you're pitching it. Oh, right there. It says your company saves $21,000 over the 3 years. So you're pitching it as an upfront discount. That's it.