How to Manage, Motivate and Retain Top Talent - new course on Udemy.

21 Jun 2024 · 2 min

Watch on YouTube

1:56

In this introductory video, Paul Sloane addresses managers at any level who oversee a mix of poor, average, and top‑performing employees. He warns that while managers often focus on improving low performers, neglecting high‑performers can lead to their departure amid a fierce "war for talent" where competitors are actively poaching the best people. Sloane outlines his extensive background—training at IBM, senior roles as marketing director, managing director, and CEO of software firms, plus consulting for global brands like Nike, Unilever, and Microsoft, and authoring multiple leadership books and Udemy courses—to establish credibility. He then presents the course’s promise: a comprehensive, step‑by‑step system for attracting, hiring, motivating, developing, and retaining top talent across any function (sales, marketing, administration, production, IT, etc.) and for unlocking leadership potential. The program is positioned as a way to make managers more effective not only with their star employees but with their entire teams. The video concludes with a direct call to enroll in the Udemy course.

Chapters

If you are a manager at any level in an organization, if you manage people, then the chances are you've got some poor performers, some average performers, and some really good performers— top talent. And I'll bet you spend most of your management time working on the poor performers, and that's quite understandable. But you know, if you neglect the top performers, if you don't create the conditions and the environment in which they will thrive, there's a good chance you will lose them. There's a war for talent. There's a battle going on out there, and other organizations want your top talent. So what are the secrets to motivating and retaining really brilliant people? My name is Paul Sloane. I learned my management skills in IBM. Then I went on to be a marketing director, managing director, CEO of software companies. I've consulted with organizations all around the world, including companies like Nike, Unilever, and Microsoft. I've written several books on leadership and management, and I've written over 20 courses on Udemy. But I've also managed some brilliant people in my career, and I've learned the hard way what works and what doesn't work. And in this course, I will show you how to attract, hire, motivate, develop, and retain top talent. These might be your best people in sales, in marketing, in administration, in production, in IT, in any field, or they may be people with great leadership potential. How can you develop and get the most out of these people? This course shows you how. This course will make you a better manager, not just of your top talent, but of your whole team. So if you want to be a much better manager, this is the course for you. I recommend that you enroll today.