Peter Lohmann explains how TurboTenant makes money: they educate landlords on lease provisions for free, then take a small cut of the renter-landlord cash flow. The fee stays deliberately modest so it doesn't strain landlords' thin margins.
It's also incredible and how much we actually have to educate the landlords as to why it's important to require it in the lease. Because, you know, unlike being the property manager itself, where, yeah, it's a staple, right? You're required as part of your lease. We have to utilize some of our internal marketing resources to teach them the benefit they get at no expense to them. So that's another place where we, we make revenue. But yeah, generally, our goal has always been there's a certain wallet share, the side of the renter and the landlord that is going to owning, right, and maintaining the property. And so our goal is to just take enough of a sliver of it that we can run a business, but not to the point where it ever comes high on a landlord's cut list, basically, from a priority standpoint, because the cash flow on some of these properties is so slim.
Yeah, well, as somebody who's been on the receiving end of one of those cuts in cash flow,
