Running Nestwell Property Management, Nestwell Real Estate, and Team Tool Belt means juggling tax filings, regulatory compliance, separate emails, and multiple marketing efforts. The owner consolidated the first two under the Nestwell brand to cut the overhead, keeping separate principal brokers for each business line.
What about the name Nestwell Property Management? Do you have a separate brand name for the real estate sales? Nestwell Real Estate. One thing that we learned, we have a separate general contracting company called Team Tool Belt, and managing various brands is very arduous, from tax compliance to filings to disclosures to email accounts, and me having to own multiple domains and websites and just all the marketing that goes into it. That's a real pain in the butt because Nestwell has a really great reputation in our market. We're doing it all under one brand, so Nestwell management and as well real estate. The way our licensing works is I have a principal broker over here and I'm the principal broker on property management.
