Housing providers need to match the convenience residents expect from consumer apps. Edward, a colleague, helped the speaker realize that mobile, consumer-grade solutions for daily tasks aren't optional anymore. Solutions that work for both residents and other customers create more value and are easier to build.
These people want convenience. Like, what are we doing all day long? We have the convenience of mobile, just consumer-grade experiences that make certain things so easy to get done in our lives. We want that in the consumer life of a resident. Like, it's the most foundational thing— housing. Like, we heard that from Edward yesterday. So how can you transform the experience there and make sure you have new offerings like you ha— we all have to innovate there, right? Like, how can we help you do that? And what's the relationship of that to your other constituent customer? And I think when you, when you can find things that are in the wheelhouse of solving for both of your customers, tho— those are easy to prioritize. And that's how we think about that too.
