A business can't scale by promising what it doesn't yet deliver. Product quality has to come first, before sales and marketing. Without an outstanding product, you're just making promises you can't keep.
Chapters
I felt very strongly from day one that we, we have no business making promises to new customers, new clients, if we're not keeping the promises to our existing clients. And also this idea, like, you need sales because you don't understand marketing and you need marketing because you don't understand how to build product. That means that my product, my underlying product needs to be phenomenal. I need to be like really delivering because I don't feel good about making promises to new people if I'm not keeping my existing promises. And the best way to grow your business in the long run, really scale it in a way that you deserve to scale is because you have an outstanding service.