Two people earning $150,000 a year have opposite financial lives. Rob Perkins says the difference comes down to what happens in the first 72 hours after payday. If you don't split your paycheck into buckets for savings, bills, and spending within three days, your brain treats the rest as money to spend.
I know two gaffers. Both made $150K last year. One is currently panicking about the rent. The other just booked a month off to travel. Even though they have the same income, they have completely different lives. And the reason has nothing to do with how much money they made. It's what they did with it in the first 72 hours after every paycheck. I call it the decision deadline. If you don't split your money within 72 hours of hitting your account, your brain automatically recategorizes it as spending money. Once that happens, the discipline is gone. You've already lost.
