Email Subject Lines: Get Them to OPEN Your Emails! #shorts
6 Oct 2026 · 0 min

0:25
Don't put the whole answer in your subject line. Make it curious enough that people have to open the email to find out what you're saying.

Don't put the whole answer in your subject line. Make it curious enough that people have to open the email to find out what you're saying.
Don't ever think I'm trying to bait and switch people, but I want you to be thinking, what will this subject line do? Will it cause someone to open the email, or is my subject line so complete that someone doesn't need to open the email in an effort to answer my email? If they can make a decision based upon the subject line and nothing else, they're probably not going to open your email.