#Roblox and the future of immersive tech. Roblox isn’t just gaming. It’s where people meet up.
4 Aug 2023 · 2 min

1:35
This is an excerpt from a YouTube video by Sandra Abrams (uploaded Aug 4, 2023) arguing that Roblox exemplifies how immersive technology and digital currencies are reshaping social and commercial life. Abrams notes long-term user engagement (some have played ~12 years), the use of platform currency (Robux) to buy virtual goods, and that major brands (Nike, Walmart, Louis Vuitton) are already buying virtual land and opening stores — implying work, meetings, and commerce will move into spatial/immersive metaverse spaces over the next 5–20 years.










