Sachin Patel presents a personal buying heuristic: before purchasing anything, ask "How can I make it worth more?" If you can increase its value to you (e.g., via use, resell, learning, business application), you should treat the purchase as an investment rather than an expense. The advice applies across price ranges and product/service types and emphasizes implementing strategies to actualize added value.
Many years ago I figured out a formula on how to buy whatever I wanted and it was by simply asking a question and answering that question honestly. So no matter what the price is, no matter what the product is, no matter what the service is, the question remains the same. And that question is how can I make it worth more? So whether you're buying a thousand dollar phone, a $3,000 computer, a $10,000 coaching program, whatever the case may be, the question always is how can I make it worth more? And if you can make it worth more, then you view it as an investment instead of an expense. So I invite you to ask yourself this question. If you're ever coming across a product or a service that you know you could benefit from, ask yourself how can I make it worth more? And then implement and actualize that strategy so that everything that you purchase becomes an investment for you, for your business and for your future success.
Your Doctor Won't Prescribe This… But It's the Most Powerful Medicine on Earth
