A creator who avoids posting or emailing out of fear of judgment is pleasing detractors at the expense of helping many. Bold sharing of your message is what grows your business and inspires others.
Chapters
We all want to impact more people, but the reality is if you can't sell your message and services to people, you're not helping many people at all. And one of the things that I see come up over and over again, and I've shared this many times, that the need to be liked is one of the biggest obstacles to growing your business. And how this shows up is, oh, I don't want to post too often. I don't want to email my list too often. I don't want to lean into a hard conversation. Why? Well, because they might unsubscribe, they might send me a nasty email. They might say f off. They might say, you're posting too much. And all of that is about pleasing someone else. It's worrying about the few people who weren't going to give a damn anyways. Instead of you saying, I'm going to shine my light so bright that I'm going to blind those people and in the meantime I'm going to inspire others to be who they can be.