A short YouTube talk by Sachin Patel offering practical guidance on using social media effectively: be consistent, experiment with formats (written, images, reels, selfie videos), and prioritize adding value for your audience rather than worrying about yourself. Emphasizes learning platform mechanics (algorithms), finding a sustainable flow, and being a positive force that prompts people to think and act differently.
Chapters
Foreign. If you are using social media, there's a formula to get the most out of social media. There are certain rules that you want to oblige by and certain ways to, you know, get the algorithm working in your favor and certain ways to sabotage the algorithm. Algorithm from working in your favor. So social media, if you are going to use it as a tool, is very important to learn to use correctly. It's very important to be consistent. It's important to have fun and find your flow. Some of you might like written, you know, content. Some of you might like with images. Some of you might like, you know, reels. Some of you might like selfie videos. Some of you might like selfie images. I mean, you can decide how much you want to be in the images. It's really not about you. It's about your clients. It's about what they want to know, not necessarily about what you or it's not necessarily about you. It's really about them. That's an important framework. A lot of times we get stuck in thinking, what are people gonna think? And the challenge with that is that we. It's because we're making it about us instead of about them. If you're adding value, they want to see your content. If you're not adding value, then they don't. Okay, so ask yourself, is this valuable what I'm sharing? Valuable and important and gonna create a shift in the way somebody thinks or acts. And if it is, then. Then share more of that. Okay. Be a positive force for good on social media. I love social media. It. It's probably how many of you found me. It's a great way for me to express myself. It doesn't cost anything, which is great. Cost me time, of course, and it can be a time suck. I'm not immune to that necessarily. However, I try to be as productive as I can. I try to make people think differently. I like. I try to get them to act a little bit differently, to show up as the better and the highest version of themselves. And I try to be a force for good, which you can be as well.