Vivian WeyllThe Sales Queen™ | Creator of InfluenceOS™ | Performance Psychology & Sales Authority

Marketing Tricks Brands Do That You are Falling For 🤯📈 #shorts

Name: Marketing Tricks Brands Do That You are Falling For 🤯📈 #shorts
Uploaded: 2024-03-03T23:00:10Z
Channel: Vivian Weyll
Description: Short marketing tips from Vivian Weyll explaining psychological pricing and design tactics brands use to influence purchases. Key tactics covered: the…

3 Mar 2024

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Short marketing tips from Vivian Weyll explaining psychological pricing and design tactics brands use to influence purchases. Key tactics covered: the Decoy Effect (adding/removing product options to change perceived value), anchoring and charm pricing (markdowns and prices ending in .99), and using bright red to capture attention for sales.

Questions this video answers

Small $3.50; Medium $5.50; Large $6

Bright red

Every company out there thinks you're dumb, so here are some marketing tips you can use, too. The Decoy Effect Introduce an irrelevant option to your product mix so you can boost the perceived value of your most expensive item. For example, a small cup is $3.50, a medium cup is $5.50, and a large cup is $6. By removing that middle option, you're making the most expensive item a lot more attractive. Anchoring pricing that's when you man a markdown to enhance your perceived value charm of prices and prices with 99 so you can create an illusion of a cheaper cost. The Use of red Use bright red colors to capture attention and influence choices, especially in sales. Follow for more business education.