One 45-minute talk can become an ebook, a half-day training program, articles, and social media posts. Price them from hundreds to thousands of dollars each. Record once, break it down, sell it multiple ways.
Chapters
Did you know that a 45-minute presentation can create 1 ebook, a half-day training program, 4 articles, and 15+ tiles and social media posts? That's 1 45-minute presentation, and how many have you done? We've all done so many, and it's just a case of recording them. But if I was to ask you if you've done a 45-minute presentation to a group and let's say you turned that 45-minute presentation into a half-day training because of course your presentation will be stepped out so it's easy to convert it into a half-day training, what could you sell that for? You know, would you be selling it for hundreds of dollars, $500 or more or thousands of dollars? There's opportunities to create new profitability in all the content that you've actually already created, because it's about both productizing as well as repurposing, which are both great ways to increase your profitability and/or create a recurring income through some of those online programs or down— easy-to-buy downloadable products, etc. What if you haven't