Sally A CurtisContent Monetization and Legacy Content Strategist

LinkedIn and Business Development

31 Jul 2024 · 1 min

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Speaker A organized a grassroots fundraising campaign for Young Lives Versus Cancer, recruiting friends to handle marketing and web development. The campaign focused on a concrete need: covering £33-per-night accommodation costs at Sam's House, a hostel for families during chemotherapy treatment.

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So I called in a few favours from friends. A friend did a bit of marketing, a friend did a bit of PR, a friend got a website business, and we built a website, got JustGiving, got involved with the charity. And the lady was coming in, oh, do this and do that, and you can do this and I can help you with this. Young Lives Versus Cancer, that's the name. Oh, love it.
Yeah, yeah.
And, um, Steph was brilliant, and she said, um, if you're gonna raise some money It would be better if you actually tied it to something. And, and so what, what my friend and his family were doing, they were staying in this little hostel thing, uh, it was called Sam's House. And, and so that they didn't have to drive up and down the motorway to go for, for chemotherapy because it's at like stupid o'clock every morning.
Yeah.
And so they get to stay in this hotel and it actually costs the, the, the charity £33 per night per family.