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In this monologue, Gary Vaynerchuk reflects on the long‑term trajectory of virtual reality, arguing that the bulky headsets of today (Apple Vision Pro, Meta Quest, etc.) will give way to ultra‑lightweight, possibly contact‑lens‑based devices within the next two decades. He links this hardware evolution to the broader attention economy, noting that as immersive media becomes the primary venue for human attention, the entity that controls that medium will wield significant societal power. The speaker expresses cautious optimism about the technological shift while emphasizing the strategic importance of owning the attention paradigm.
