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A trial lawyer explains why he pursues massive jury verdicts instead of settling. He won a $500 million case against Google in San Francisco and argues most attorneys leave money on the table by settling early.

A trial lawyer explains why he pursues massive jury verdicts instead of settling. He won a $500 million case against Google in San Francisco and argues most attorneys leave money on the table by settling early.
I'm not hunting cockroaches, I'm hunting big game. Where my competition gets beat by me is 95% of them are shit lawyers. They're terrible at what they do. They couldn't try a case, many of them, if they wanted to. So they have to take the last best offer. You'll see people bragging, hey, we settled this case for $1 million. Yeah, well, the case was worth $10 million. They didn't know how to do it. Where I have separated myself from all of them is results and reputation. I get gigantic verdicts where they're talking about $500,000. I'm getting a verdict in San Francisco against Google a couple of weeks ago for $500 million.