The founder of Solidcore quit her job in August 2013 and opened her first high-intensity Pilates studio by November. It made $90,000 in month one and $1 million in annual salary by year two. She sold the company a decade later for roughly $250 million.
Have you heard of this company called Solidcore? I've been described as that personally, but never at a company level. This was like mind-boggling to me. So, and she goes to LA and she takes a Pilates class.
I've never done one, but I've heard it's like incredibly challenging.
She starts doing these classes and she's like, this is awesome. And the class was really cute and darling. And she was like, I want to do this. So she quits her job, I believe in August. And by November she started her studio. Solidcore, that's the name of the business. It's like that Pilates thing, but it's kind of has like a Barry's kind of edge to it.
The music is just like 40% too loud. Yeah.
She starts this thing in month 1, does $90,000 in revenue. She kept growing it. And by year 2, she goes, I was able to pay myself $1 million in salary. This thing took off. 2013, she launched it. By year 2016, she has 11 studios. And then finally, after 10 years, she eventually has sold the whole business for something like $250 million. And across all of the rounds, she had taken off the table something like $90 million.