How THIS Company Made $225 Million

Name: How THIS Company Made $225 Million
Uploaded: 2024-05-17T01:38:22+00:00
Duration: 45 s
Channel: Sam Parr
Description: In this YouTube monologue, Sam Parr outlines the rapid revenue growth of Simple Modern, a tumbler and mug company, detailing its progression from $10…

17 May 2024 · 1 min

Watch on YouTube

0:45

In this YouTube monologue, Sam Parr outlines the rapid revenue growth of Simple Modern, a tumbler and mug company, detailing its progression from $10 million in 2017 to an expected $225 million in 2024. He highlights founder Mike’s story: starting the business with about $200 k in his 30s, bootstrapping it, and deliberately giving a large share of ownership to employees, leaving him with roughly half. Based in Oklahoma, Mike is portrayed as a kind, personable individual who balances aggressive business tactics with a personal mission to hire people he admires and to give away a substantial amount of money. The narrative emphasizes both the impressive financial trajectory and the unique, mission‑driven culture behind the brand.

Chapters

Simple Modern is a website that sells basically mugs. In 2017, they had $10 million in revenue. '18, they had $20 million. Up in '21, they got $80 million. '22, $95 million. '23, this most recent year, they did $180 million. This year they're expected to do $225 million selling these tumblers. The reason why Mike was so fascinating to me is he started the company with like $200,000 in his 30s. And so he's bootstrapped company. He owns half the business because he gave away a lot of the business to employees. He's based in Oklahoma, so he's just like real soft, sweet, wonderful, nice guy. I'm sure he's a great aggressive in business, but when you're just hanging out with him, he's like a sweet man. And he was like, I started this company because I wanted to do two things. One, I wanted to just build a business that I could hire people who I admire being around. And number two, I just wanted to give away a lot of money. I feel like it's my mission to like give away money.