Ring nearly went bankrupt in a single day.

Name: Ring nearly went bankrupt in a single day.
Uploaded: 2026-01-13T07:00:23+00:00
Duration: 53 s
Channel: Sam Parr
Description: In this first‑person entrepreneurial recount, the speaker describes how his $480 million, triple‑digit‑growth business (Ring) was on the brink of…

13 Jan 2026 · 1 min

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In this first‑person entrepreneurial recount, the speaker describes how his $480 million, triple‑digit‑growth business (Ring) was on the brink of immediate bankruptcy after an ADT‑related injunction abruptly cancelled two critical growth avenues: a pending term sheet and a potential acquisition/partnership with Amazon, as well as a planned $200 million capital raise. The injunction left the company with a negative $70 million cash position, effectively bankrupt overnight. Facing the holiday season, the team pivoted to an aggressive sales push, leveraging Black Friday and Cyber Monday. Ring became the top‑selling product at Best Buy, generating a massive revenue surge that rescued the company from collapse. The narrative highlights the rapid transition from crisis to rescue driven by holiday demand and decisive execution.

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I have a $480 million business that's growing triple digits. And the other side is I'm going out of business every day. Nick calls me and he's, you know, I'm going to send you a term sheet over tomorrow morning, just FYI. Great. An hour later, the injunction hits us. We get an injunction from ADT on this lawsuit and he's like, dude, we're out. The two doors I was looking at is like selling to Amazon or raising $200 million. I also had to call them and say we had this little injunction and they're like, yeah, we're out too. And all of a sudden both those doors evaporated and now we're negative $70 million in the bank, technically like a bankrupt company almost immediately. So I'm like, we're going into the holidays, we have to sell everything, we have to break every record. It's like the only way to survive is we got to do this. We go through Black Friday, Cyber Monday. Ring is just the product of the holidays. Like it's the number one seller at Best Buy. It's just literally on fire. It is like the Demolition Man of like the same person that can use the demolition to clear the way for the road is also who can like blow everything up.