Sam Parr argues Twitter is vastly underestimated as a platform for building lucrative followings, comparing it to YouTube and TikTok's acceptance as career paths. He points to MrBeast earning hundreds of millions annually and predicts several profitable empires will emerge on Twitter within two to three years.
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I think that very few people take Twitter seriously. And 5 or 8 years ago, we'd be like, MrBeast, you're going to, like, dedicate your life to YouTube? That's the stupidest thing ever. That won't work. Now it's not funny. Like, we all know that. Like, that's real. You can become a YouTuber and be like MrBeast and make hundreds of millions of dollars a year. You become a TikToker and become like some of these other famous people and do all this crazy stuff. No one takes that seriously about Twitter where they think like, well, you know, if you just like quit and like take this seriously and like build a following and like write interesting stuff. And I think in the next 2 or 3 years, we might see like a few empires be built on top Of Twitter.