Shaan Puri, Ex-CEO of Bebo, Created a 'Treat Yourself Bonus'
10 Jun 2022 · 0 min

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In this brief monologue, Shaan Puri argues that everyone should maintain a "treat yourself" budget, treating spending as a skill that improves with practice. He illustrates this by describing a bonus program he implemented at his former startup, Bebo, where employees received a discretionary bonus that could only be spent on interesting, non‑essential items—explicitly prohibiting use for rent, groceries, or debt repayment. The purpose of the program was to encourage people to practice discretionary spending and develop better spending habits.










