Sam Parr breaks down Robert Earl's restaurant empire: from Beef Eater (sold for $60 million) to Planet Hollywood's bankruptcy to Virtual Dining Concepts, which powers MrBeast's Beast Burger and Mariah Carey's Cookies. Earl also owns the Aladdin Casino, Planet Hollywood, and Everton FC.
MrBeast launched Beast Burger, partnered with this company called Virtual Dining Concepts. 2 years later now, it's like a shit show. The interesting part is the guy behind it. His name is Robert Earl. In his early 20s, he started Beef Eater, like a medieval-themed restaurant. He sells it, makes like $60 million. His next thing is Planet Hollywood. It's a restaurant where Bruce Willis, Sylvester Stallone, Arnold Schwarzenegger— he had like all the stars. It was a big deal at the time. Eventually goes public, but they expand way too quickly and they eventually go bankrupt. He keeps doing this shit though. He gets his son to help co-found this new company with him. Them. And that's what virtual dining is. So he has one with Barstool where it's like part of my cheesesteak. It's a cheesesteak business. He's done it with Mariah Carey, Mariah's Cookies. He's done it with rapper Tyga. But the guy's got like a ton of stuff. He owns Aladdin Resort Casino on the Las Vegas Strip. He still owns Planet Hollywood and the Everton soccer team. And him and his wife live in a 25,000-square-foot mansion in Florida. I mean, the guy's a baller. If you Google him, he looks like a blast to hang out with.
