0:46
Sam Parr argues cold email works because most people skip it. The real edge is showing up prepared and valuable when you get a meeting. Talent is scarce, so people want to talk to anyone with something interesting to say.
Sam Parr argues cold email works because most people skip it. The real edge is showing up prepared and valuable when you get a meeting. Talent is scarce, so people want to talk to anyone with something interesting to say.
The cold email has done well for you. If everyone cold emailed, the arb would go away, but it's just too scary or whatever that people don't do it. It's still a huge opportunity. I will say like the addendum to that advice is you gotta have the goods when you show up for the meeting or the call or whatever. The second part is you gotta be really good when you show up. But if you're good, it's just this incredible hidden secret, which is there's always a scarcity of talent. No matter who you are and how much money you're worth or whatever, there's a scarcity of really awesome people. And so everyone has an infinite appetite to meet people who are interesting, talented, have a unique view on things. And if you can present that, you will really go a long way. And the downside, I can't even remember. I'm sure I've sent hundreds that have never been responded to. I've never got a bad response. It's usually just no response. I don't even remember the non-responses, but the ones that I've got responses from have been amazing.
